Syndigo Connect Europe​ Amsterdam

Powered by Advellence 


October 17, 2023

Marriott Amsterdam Central

Syndigo connect

Your participation will facilitate the opportunity for brands and recipients to collaborate and leverage unique perspectives and provide strategic guidance on various aspects of Syndigo’s business. By working closely with Syndigo stakeholders, customers, and partners you can share valuable insights into the market, identify trends, and help us make informed decisions that will improve customer satisfaction, increase revenue, and drive growth. By fostering open communication and collaboration, Syndigo can gain valuable insights that will help improve the product and ensure that we remain a leader in the space.

Supported by Silver Sponsors:

Keynote Highlights

Alexander Graf

Germany’s No 1 eCommerce Thought Leader, Founder, CEO and Podcaster

Alexander Graf, is a serial founder and e-commerce entrepreneur. As CEO of Spryker, a digital commerce software company, he is shaping the disruption of transactional business of all kinds. Whenever it comes to the digitalization of commerce, Alexander Graf is a sought-after expert as host of the industry podcast “Kassenzone” and author of “Das E-Commerce-Buch”.

JJ Delgado

The leader behind the biggest international sales day in Amazon history & AI Disruption

PhD Cum Laude in Digital Economy. Honored to have led the day with the most international sales in Amazon history and reached #1 Amazon LinkedIn Profile in the UK in 2016 and early 2017. Investor & Advisor of Web2 & Web3 Companies (Ufounders, Talent Class, Enzo Ventures, Bipgo, Football ClubX). Recognized Top 50 Business & Marketing Visionaries in 2023, International Best Seller Author 2021, one of the Top 15 unofficial LinkedIn influencers in 2018, selected Top 50 Worldwide Human Behaviour Experts to follow in 2017 & Most Talented Spanish Marketer 2015. I founded (a) the #1 Neuromarketing group for Spanish countries, (b) New Video Congress, and (c) The Vloggers Awards. I am also co-founder of the NGO 24 Friends: Education for Kenya. I am an honored member of the Royal European Academy of Doctors.

Customer Speakers

Vera Grossegesse

Vera Grossegesse

Teamleiter Master Data Management at Denner AG

Christian Beckers

Christian Beckers

Global Digital Program Lead PXM at Bayer

Alexander Ives

Alexander Ives

Director of Enterprise Systems at Boden


Alexis Morales


Emanuel S. Fuchs

Emanuel Fuchs

Emanuel Fuchs, Product Owner MDM AT Eurogast AT


Meet & Learn from Leading Companies

Representatives from the following companies attended Syndigo connect previously

Meet the Executive Team

Karim Iskandar

Karim Iskandar

Managing Director, International

Karim Iskandar

Managing Director, International
Karim heads the International business for Syndigo with responsibility for go-to-market strategy, sales, finance, operations, product strategy and partnerships. Prior to Syndigo, Karim worked for JRNI, a customer engagement platform that drove shoppers to in-store experiences from digital channels; launching their business in both Europe and the USA. Karim thrives in hyper-growth environments starting his formative career at Forrester Research as it grew from $30M to $170M as part of its European launch team and ultimately held the position, UK General Manager. He has since helped a variety of software, technology and research businesses both launch, scale and grow rapidly internationally.
Tarun Chandrasekhar

Tarun Chandrasekhar

President, Enterprise Data Solutionsa

Tarun Chandrasekhar

President, Enterprise Data Solutionsa
Tarun is responsible for all functional and regional teams delivering PIM and MDM products and services, globally. Previously Tarun was Managing Director for Enterprise PIM/MDM Operations, leading customer success, implementation consulting, project delivery, cloud operations, and technical support teams for Syndigo. Tarun has also served as SVP of Product and Engineering for Riversand. With a career spanning Product Strategy and Development, M&A strategy, Data Management Solution Consulting, Operations, and Customer Success for cloud-native SaaS MDM solutions, Tarun has developed data management strategy and implemented data management solutions for large multinational corporations across multiple verticals in multiple regions of the world.
Vishal Arora

Vishal Arora

Chief Technology Officer

Vishal Arora

Chief Technology Officer
Vishal leads the global engineering and information technology teams responsible for building, securing, and delivering portfolio products. In this role, Vishal is responsible for technology strategy, innovation and transformation while accelerating profitable growth. Prior to Syndigo, Vishal held senior leadership roles at Perforce and Entrust leading global engineering teams. Before that, he also led product management and development teams for PLM business at PTC. Vishal holds a Bachelors in Comp Science & Engineering from NIT Kurukshetra, India, and MBA from Carlson School of Management at University of Minnesota.

Agenda Preview

Tuesday, October 17, 2023

Oct 17

10:00 – 10:15h

Karim Iskandar, MD Europe

Welcome & Warm Up: Introduction by Karim Iskandar, who heads-up the international business at Syndigo.​

10:15 – 10:45h

JJ Delgado, CDO, Estrella Galicia

Guest Keynote – Driving Growth with AI: In this electrifying keynote, JJ Delgado unveils the true potential of AI in “Driving Growth with AI.” Witness firsthand how AI is transforming industries, propelling businesses into new frontiers, and revolutionizing the way we interact with technology. JJ’s remarkable journey, enriched by his vast digital landscape expertise and influential AI voice on LinkedIn with over 130K followers, will ignite your imagination and show you how to unleash the extraordinary growth opportunities that AI has to offer.

10:45 – 11:45h

Tarun Chandrasekha, President EDS & Nikhil Bhatia, SVP Product Management

Syndigo Keynote: How Syndigo’s innovation strategy, latest releases respond the changing market demands

11:45 – 12:00h

Coffee Break


12:00 – 12:30h

Vera Grossegesse, Teamlead Master Data Management, Denner AG​

Customer Keynote: Simplifying Success: Empowering Product Management through Master Data Quality Enhancement and Process Streamlining​ – Presented by Gold Sponsor Advellence

12:30 – 13:00h

Alexander Graf, CEO Spryker, Kassenzone Podcast Host

Retail Keynote: eCommerce 3.0 – Why Chinese Platforms are dominating: It was easy when e-commerce was mainly about online marketing. It got super hard when with the start of the platform economy , and it radically changes now as Chinese leaders like (Shein, Temu, etc) control the customer and the supply chain at the same time.

13:00 – 14:00h

Lunch, Network & Mingle – Attendance is open for all, Customers, Partners and Guests​

14:00 – 14:30h

Alexis Morales – Data Program Manager and Product Owner of Group MDM at Carrefour

Best practice: How to choose the adequate MDM tool – experience of Carrefour Group MDM


14:30 – 15:00h

Christian Beckers, Global Digital Program Leader PXM, Bayer

Best practice​: PXM & Syndication at Bayer – from vision to execution​

15:00 – 15:20h

Coffee Break

Answering critical details​

15:20 – 17:00 h​

15.20 – 15:55h

Alexander Ives, IT Leader at Boden & Philipp Himmler, MDM Practice at Valantic

Best practice: How to measure the ROI or outcomes of my Data Program

15:55 – 16: 25h

Dennis Peek, Business Lead PXM & Shelfmaster, Wunderman Thompson Commerce

Best practice: How to ensure fast time to value of my PIM/MDM Project

16:25 – 16: 40h

Coffee Break

16: 40 – 17:10h

Emanuel Fuchs, Product Owner MDM, Eurogast AT

Best practice: Eurogast Austria boosts productivity: Collaborative and highly automated digital print publishing of bi-weekly retail leaflets.

17: 10 – 17:30h

Panel: 3 Thesis how AI will change Content & Data Management for ever

Jos Schreurs, CEO Squadra Machine Learning
Claus Hänle, Managing Partner Forbeyond
Saim Alkan, CEO AX Semantics

Moderated by Syndigo



From 17:30 – After Work Drinks – Cheers by Gold Sponsor Advellence ​

If you are looking forward to meeting, please let us know as soon as possible. Meeting times will fill up fast!

Simply fill out this request form and we can confirm your meeting time at the show.

Hotel Booking

Book your hotel before 02.10.2023 to guarantee your room and the best rate!

Amsterdam Marriot Hotel

Stadhouderskade 12, 1054 ES Amsterdam, Netherlands