{"id":45106,"date":"2023-08-08T12:26:15","date_gmt":"2023-08-08T12:26:15","guid":{"rendered":"https:\/\/syndigo.com\/?p=45106"},"modified":"2023-08-19T17:04:34","modified_gmt":"2023-08-19T17:04:34","slug":"every-brands-summers-sales-strategy-digital-shelf-analytics","status":"publish","type":"post","link":"https:\/\/syndigo.com\/fr\/blog\/every-brands-summers-sales-strategy-digital-shelf-analytics\/","title":{"rendered":"The Last Piece of Puzzle for Every Brand\u2019s Summers Sales Strategy: Digital Shelf Analytics"},"content":{"rendered":"\n<p>Summer has ignited a sizzling surge in eCommerce activity this year. Prime Day alone set a record of over&nbsp;<a href=\"https:\/\/www.aboutamazon.com\/news\/retail\/amazon-prime-day-2023-stats\" target=\"_blank\" rel=\"noreferrer noopener\">375 million items<\/a>&nbsp;purchased worldwide, saving consumers over $2.5 billion from countless deals. In places where this time of year means a rise in temperatures, people are eagerly stocking up on all the essentials for their pool parties, beach outings, or anything that helps them stay cool and refreshed.<\/p>\n\n\n\n<p>For brands and retailers, this presents both a golden opportunity and a significant challenge. As consumer behavior undergoes seasonal shifts, adapting marketing and sales strategies accordingly becomes essential.<\/p>\n\n\n\n<p>Digital Shelf Analytics can give you critical insights into how your products are performing online and what you could do to improve them and squeeze out a few more points of revenue, here are some critical metrics you need keep an eye on through the summer.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"1-optimize-your-inventory-in-advance\">Optimize Your Inventory in Advance<\/h2>\n\n\n\n<p>If Christmas and New Year usher in the gifting season, where people indulge in lavishing presents for one another, then summer undoubtedly takes center stage for vacations, outdoor adventures, water sports, and even back-to-school preparations.<\/p>\n\n\n\n<p>Without having inventory available, it\u2019s possible that consumers won\u2019t even see your products online, let alone make a purchase. Most retailers will remove products from search results if they are not currently available.<\/p>\n\n\n\n<p>If your brand competes in any categories that are hyper-active in summer, monitoring your inventory becomes absolutely crucial.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"544\" src=\"https:\/\/syndigo.com\/wp-content\/uploads\/2023\/08\/Syndigo-Stock-management-1024x544.png\" alt=\"\" class=\"wp-image-45108\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"951\" height=\"637\" src=\"https:\/\/syndigo.com\/wp-content\/uploads\/2023\/08\/Out-of-stock-product-showing-unsearchable.png\" alt=\"\" class=\"wp-image-45109\"\/><\/figure>\n\n\n\n<p>You can proactively analyze historical sales data to identify top-selling items and categories to ensure you have adequate stock levels to meet customer demands. At the same time, communication with suppliers and logistics partners is a must, to avoid any potential challenges or delays.<\/p>\n\n\n\n<p>Smart brands stay ahead of the game by keeping an eye on key metrics to avoid running out of stock and planning their inventory strategy effectively:<\/p>\n\n\n\n<ul class=\"checkmark-list wp-block-list\">\n<li>Insights into inventory trends and ratios across multiple seller sites so you can easily track the availability and ensure potential sales are not lost due to stock shortages.<\/li>\n\n\n\n<li>A consumer-facing view of inventory levels, allowing you to make informed decisions about your product offerings to ensure meeting customer demands.<\/li>\n\n\n\n<li>A comprehensive view of stock statuses across different seller sites so you can take actions for sites that are constantly being OOS.<\/li>\n<\/ul>\n\n\n\n<p>If handling this process manually doesn\u2019t appeal to you, there\u2019s an alternative worth exploring,&nbsp;<a href=\"https:\/\/syndigo.com\/analytics\/digital-shelf-analytics\/\">Syndigo\u2019s Out-of-Stock Report<\/a>&nbsp;can help streamline and accelerate the inventory management before the sales frenzy.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"2-seasonal-product-content-will-always-attract-more-conversions\">Seasonal Product Content Will Always Attract More Conversions<\/h2>\n\n\n\n<p>Compelling product content now stands as the primary determining factor for an overwhelming&nbsp;<a href=\"https:\/\/www.thinkwithgoogle.com\/consumer-insights\/consumer-trends\/product-information-preference-statistics\/\" target=\"_blank\" rel=\"noreferrer noopener\">85%<\/a>&nbsp;of consumers when making their purchasing choices.<\/p>\n\n\n\n<p>Seasonal selections are the perfect element to distinguish products with customized content . It\u2019s imperative for brands to prioritize the enhancement of their visual content (images, videos, marketing copy, etc.) to adapt seasonally, particularly for flagship products. The most important features and uses of a product\u2014the ones that are most likely to prompt an immediate purchase\u2014often change throughout the year.<\/p>\n\n\n\n<p>Compelling product content now stands as the primary determining factor for an overwhelming 85% of consumers when making their purchasing choices.<\/p>\n\n\n\n<p>Seasonal selections are the perfect element to distinguish products with customized content . It\u2019s imperative for brands to prioritize the enhancement of their visual content (images, videos, marketing copy, etc.) to adapt seasonally, particularly for flagship products. The most important features and uses of a product\u2014the ones that are most likely to prompt an immediate purchase\u2014often change throughout the year.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"498\" src=\"https:\/\/syndigo.com\/wp-content\/uploads\/2023\/08\/Seasonal-Imagery-1024x498.png\" alt=\"\" class=\"wp-image-45110\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"185\" src=\"https:\/\/syndigo.com\/wp-content\/uploads\/2023\/08\/Product-content-3-1024x185.png\" alt=\"\" class=\"wp-image-45111\"\/><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<p class=\"has-text-align-center\"><strong>Back to school:<a href=\"https:\/\/www.target.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">&nbsp;www.target.com<\/a><\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"209\" src=\"https:\/\/syndigo.com\/wp-content\/uploads\/2023\/08\/Syndigo-PIM-2-1024x209.png\" alt=\"\" class=\"wp-image-45112\"\/><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<p class=\"has-text-align-center\"><strong><a href=\"https:\/\/www.bestbuy.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">www.bestbuy.com<\/a><\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"697\" src=\"https:\/\/syndigo.com\/wp-content\/uploads\/2023\/08\/Enhanced-content-Syndigo-3-1024x697.png\" alt=\"\" class=\"wp-image-45113\"\/><\/figure>\n\n\n\n<p class=\"has-text-align-center\"><strong>Health &amp; beauty:&nbsp;<a href=\"https:\/\/www.cvs.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">www.cvs.com<\/a><\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"513\" src=\"https:\/\/syndigo.com\/wp-content\/uploads\/2023\/08\/Enhanced-content-5-1024x513.png\" alt=\"\" class=\"wp-image-45114\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"480\" src=\"https:\/\/syndigo.com\/wp-content\/uploads\/2023\/08\/product-detail-page-1024x480.png\" alt=\"\" class=\"wp-image-45115\"\/><\/figure>\n\n\n\n<p class=\"has-text-align-center\"><strong>Home:&nbsp;<a href=\"https:\/\/www.homedepot.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">www.homedepot.com<\/a><\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"2534\" height=\"981\" src=\"https:\/\/syndigo.com\/wp-content\/uploads\/2023\/08\/Home-Depot.png\" alt=\"Digital Shelf\" class=\"wp-image-45116\"\/><\/figure>\n\n\n\n<p>A comprehensive review and overhaul of all product information, including ensuring that PDPs are active and optimized, should be seriously considered on a seasonal basis to effectively meet your customer expectations and drive sales.<\/p>\n\n\n\n<p>Let\u2019s take a closer look at how toymaker&nbsp;<a href=\"https:\/\/www.schleich-s.com\/en\/US\/home\" target=\"_blank\" rel=\"noreferrer noopener\">Schleich<\/a>&nbsp;has harnessed the power of Syndigo to showcase their fascinating toy figurines,&nbsp;<a href=\"https:\/\/syndigo.com\/success-stories\/beyond-toys-a-data-driven-look-at-schleichs-successful-product-storytelling\/\">ensuring seamless content availability and keeping their products ever-present on the digital shelf:<\/a><\/p>\n\n\n\n<ul class=\"checkmark-list wp-block-list\">\n<li>With Syndigo\u2019s&nbsp;<a href=\"https:\/\/syndigo.com\/analytics\/digital-shelf-analytics\/\">Digital Shelf Reporting<\/a>, Schleich receives daily notifications on live site inconsistencies, allowing proactive management on their PDPs to ensure everything\u2019s up-and-running.<\/li>\n\n\n\n<li>Syndigo\u2019s Content Health Report provides a general score of Schleich\u2019s product content on retailers\u2019 sites and works as a guide for them to optimize their content. Within the 4 months of using it, Schleich increased its Content Health Score by 10 points and resulted in a significant boost in sales.<\/li>\n<\/ul>\n\n\n\n<p>Ensuring your content is live and accurate is essential, but it\u2019s equally crucial to create engaging seasonal content.&nbsp;<a href=\"https:\/\/www.dermalogica.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Dermalogica<\/a>&nbsp;exemplifies this by utilizing&nbsp;<a href=\"https:\/\/syndigo.com\/syndication\/\">Enhanced Content<\/a>&nbsp;to elevate their skincare brand with&nbsp;<a href=\"https:\/\/syndigo.com\/resources\/\">an inspiring story to tell and a brand-new look<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"3-getting-access-to-the-analytics-you-need\">Getting Access to the Analytics You Need<\/h3>\n\n\n\n<p>As the summer sales heat up, staying ahead in the game is crucial for brands and retailers. Digital Shelf Analytics proves to be the last piece of the puzzle, offering critical insights into product performance and revenue optimization. From proactive inventory management to compelling seasonal product content, it equips brands to adapt to changing consumer behavior and boost conversions.<\/p>\n\n\n\n<p>Don\u2019t miss out on the opportunity to leverage Syndigo\u2019s powerful solutions, as showcased by success stories from Schleich and Dermalogica. If you are interested in learning more about Syndigo\u2019s Analytics, we have&nbsp;<a href=\"https:\/\/syndigo.com\/ebook\/the-ultimate-guide-to-digital-shelf-analytics\/\">an extensive guide to take you on a deep journey through the Analytics product suite here<\/a>. Let\u2019s elevate your brand\u2019s summer strategy together!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Summer has ignited a sizzling surge in eCommerce activity this year. Prime Day alone set a record of over&nbsp;375 million items&nbsp;purchased worldwide, saving consumers over [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":45107,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"advgb_blocks_editor_width":"","advgb_blocks_columns_visual_guide":"","_page_status":"","footnotes":""},"categories":[16],"tags":[13],"class_list":["post-45106","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","tag-analytics"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v21.8 (Yoast SEO v27.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Summers Sales Strategy: Digital Shelf Analytics<\/title>\n<meta name=\"description\" content=\"Get critical insights with Digital Shelf Analytics for better product performance and revenue growth. Monitor key metrics this summer.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Summers Sales Strategy: Digital Shelf Analytics\" \/>\n<meta property=\"og:description\" content=\"Get critical insights with Digital Shelf Analytics for better product performance and revenue growth. Monitor key metrics this summer.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/syndigo.com\/fr\/blog\/every-brands-summers-sales-strategy-digital-shelf-analytics\/\" \/>\n<meta property=\"og:site_name\" content=\"Syndigo\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/syndigoLLC\" \/>\n<meta property=\"article:published_time\" content=\"2023-08-08T12:26:15+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-08-19T17:04:34+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/syndigo.com\/wp-content\/uploads\/2023\/08\/Digital-shelf-Analytics.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1314\" \/>\n\t<meta property=\"og:image:height\" content=\"920\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Vignesh Sivaraj\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@syndigoLLC\" \/>\n<meta name=\"twitter:site\" content=\"@syndigoLLC\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Vignesh Sivaraj\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"6 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":[\"Article\",\"BlogPosting\"],\"@id\":\"https:\\\/\\\/syndigo.com\\\/fr\\\/blog\\\/every-brands-summers-sales-strategy-digital-shelf-analytics\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/syndigo.com\\\/fr\\\/blog\\\/every-brands-summers-sales-strategy-digital-shelf-analytics\\\/\"},\"author\":{\"name\":\"Vignesh Sivaraj\",\"@id\":\"https:\\\/\\\/syndigo.com\\\/fr\\\/#\\\/schema\\\/person\\\/04b6f0b2b1d332163a4ea875c411ff85\"},\"headline\":\"The Last Piece of Puzzle for Every Brand\u2019s Summers Sales Strategy: Digital Shelf Analytics\",\"datePublished\":\"2023-08-08T12:26:15+00:00\",\"dateModified\":\"2023-08-19T17:04:34+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/syndigo.com\\\/fr\\\/blog\\\/every-brands-summers-sales-strategy-digital-shelf-analytics\\\/\"},\"wordCount\":942,\"publisher\":{\"@id\":\"https:\\\/\\\/syndigo.com\\\/fr\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/syndigo.com\\\/fr\\\/blog\\\/every-brands-summers-sales-strategy-digital-shelf-analytics\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/syndigo.com\\\/wp-content\\\/uploads\\\/2023\\\/08\\\/Digital-shelf-Analytics.png\",\"keywords\":[\"Analytics\"],\"articleSection\":[\"Blog\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/syndigo.com\\\/fr\\\/blog\\\/every-brands-summers-sales-strategy-digital-shelf-analytics\\\/\",\"url\":\"https:\\\/\\\/syndigo.com\\\/fr\\\/blog\\\/every-brands-summers-sales-strategy-digital-shelf-analytics\\\/\",\"name\":\"Summers Sales Strategy: Digital Shelf Analytics\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/syndigo.com\\\/fr\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/syndigo.com\\\/fr\\\/blog\\\/every-brands-summers-sales-strategy-digital-shelf-analytics\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/syndigo.com\\\/fr\\\/blog\\\/every-brands-summers-sales-strategy-digital-shelf-analytics\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/syndigo.com\\\/wp-content\\\/uploads\\\/2023\\\/08\\\/Digital-shelf-Analytics.png\",\"datePublished\":\"2023-08-08T12:26:15+00:00\",\"dateModified\":\"2023-08-19T17:04:34+00:00\",\"description\":\"Get critical insights with Digital Shelf Analytics for better product performance and revenue growth. Monitor key metrics this summer.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/syndigo.com\\\/fr\\\/blog\\\/every-brands-summers-sales-strategy-digital-shelf-analytics\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/syndigo.com\\\/fr\\\/blog\\\/every-brands-summers-sales-strategy-digital-shelf-analytics\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/syndigo.com\\\/fr\\\/blog\\\/every-brands-summers-sales-strategy-digital-shelf-analytics\\\/#primaryimage\",\"url\":\"https:\\\/\\\/syndigo.com\\\/wp-content\\\/uploads\\\/2023\\\/08\\\/Digital-shelf-Analytics.png\",\"contentUrl\":\"https:\\\/\\\/syndigo.com\\\/wp-content\\\/uploads\\\/2023\\\/08\\\/Digital-shelf-Analytics.png\",\"width\":1314,\"height\":920,\"caption\":\"Digital Shelf\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/syndigo.com\\\/fr\\\/blog\\\/every-brands-summers-sales-strategy-digital-shelf-analytics\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/syndigo.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"The Last Piece of Puzzle for Every Brand\u2019s Summers Sales Strategy: Digital Shelf Analytics\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/syndigo.com\\\/fr\\\/#website\",\"url\":\"https:\\\/\\\/syndigo.com\\\/fr\\\/\",\"name\":\"Syndigo\",\"description\":\"Data Unlocked. Potential Unleashed.\",\"publisher\":{\"@id\":\"https:\\\/\\\/syndigo.com\\\/fr\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/syndigo.com\\\/fr\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/syndigo.com\\\/fr\\\/#organization\",\"name\":\"Syndigo\",\"url\":\"https:\\\/\\\/syndigo.com\\\/fr\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/syndigo.com\\\/fr\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/syndigo.com\\\/wp-content\\\/uploads\\\/2024\\\/01\\\/Syndigo.png\",\"contentUrl\":\"https:\\\/\\\/syndigo.com\\\/wp-content\\\/uploads\\\/2024\\\/01\\\/Syndigo.png\",\"width\":696,\"height\":696,\"caption\":\"Syndigo\"},\"image\":{\"@id\":\"https:\\\/\\\/syndigo.com\\\/fr\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/syndigoLLC\",\"https:\\\/\\\/x.com\\\/syndigoLLC\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/syndigo\",\"https:\\\/\\\/www.youtube.com\\\/channel\\\/UC4W-3BtMfXVAwReREonADRg\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/syndigo.com\\\/fr\\\/#\\\/schema\\\/person\\\/04b6f0b2b1d332163a4ea875c411ff85\",\"name\":\"Vignesh Sivaraj\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/d0a4932e023bb940b48ac9e06cbcf9f8f842e6bfabb17693c25f6968529c2043?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/d0a4932e023bb940b48ac9e06cbcf9f8f842e6bfabb17693c25f6968529c2043?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/d0a4932e023bb940b48ac9e06cbcf9f8f842e6bfabb17693c25f6968529c2043?s=96&d=mm&r=g\",\"caption\":\"Vignesh Sivaraj\"},\"url\":\"https:\\\/\\\/syndigo.com\\\/fr\\\/author\\\/vignesh\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Summers Sales Strategy: Digital Shelf Analytics","description":"Get critical insights with Digital Shelf Analytics for better product performance and revenue growth. Monitor key metrics this summer.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"og_locale":"en_US","og_type":"article","og_title":"The Last Piece of Puzzle for Every Brand\u2019s Summers Sales Strategy: Digital Shelf Analytics","og_description":"Get critical insights with Digital Shelf Analytics for better product performance and revenue growth. Monitor key metrics this summer.","og_url":"https:\/\/syndigo.com\/fr\/blog\/every-brands-summers-sales-strategy-digital-shelf-analytics\/","og_site_name":"Syndigo","article_publisher":"https:\/\/www.facebook.com\/syndigoLLC","article_published_time":"2023-08-08T12:26:15+00:00","article_modified_time":"2023-08-19T17:04:34+00:00","og_image":[{"width":1314,"height":920,"url":"https:\/\/syndigo.com\/wp-content\/uploads\/2023\/08\/Digital-shelf-Analytics.png","type":"image\/png"}],"author":"Vignesh Sivaraj","twitter_card":"summary_large_image","twitter_creator":"@syndigoLLC","twitter_site":"@syndigoLLC","twitter_misc":{"Written by":"Vignesh Sivaraj","Est. reading time":"6 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":["Article","BlogPosting"],"@id":"https:\/\/syndigo.com\/fr\/blog\/every-brands-summers-sales-strategy-digital-shelf-analytics\/#article","isPartOf":{"@id":"https:\/\/syndigo.com\/fr\/blog\/every-brands-summers-sales-strategy-digital-shelf-analytics\/"},"author":{"name":"Vignesh Sivaraj","@id":"https:\/\/syndigo.com\/fr\/#\/schema\/person\/04b6f0b2b1d332163a4ea875c411ff85"},"headline":"The Last Piece of Puzzle for Every Brand\u2019s Summers Sales Strategy: Digital Shelf Analytics","datePublished":"2023-08-08T12:26:15+00:00","dateModified":"2023-08-19T17:04:34+00:00","mainEntityOfPage":{"@id":"https:\/\/syndigo.com\/fr\/blog\/every-brands-summers-sales-strategy-digital-shelf-analytics\/"},"wordCount":942,"publisher":{"@id":"https:\/\/syndigo.com\/fr\/#organization"},"image":{"@id":"https:\/\/syndigo.com\/fr\/blog\/every-brands-summers-sales-strategy-digital-shelf-analytics\/#primaryimage"},"thumbnailUrl":"https:\/\/syndigo.com\/wp-content\/uploads\/2023\/08\/Digital-shelf-Analytics.png","keywords":["Analytics"],"articleSection":["Blog"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/syndigo.com\/fr\/blog\/every-brands-summers-sales-strategy-digital-shelf-analytics\/","url":"https:\/\/syndigo.com\/fr\/blog\/every-brands-summers-sales-strategy-digital-shelf-analytics\/","name":"Summers Sales Strategy: Digital Shelf Analytics","isPartOf":{"@id":"https:\/\/syndigo.com\/fr\/#website"},"primaryImageOfPage":{"@id":"https:\/\/syndigo.com\/fr\/blog\/every-brands-summers-sales-strategy-digital-shelf-analytics\/#primaryimage"},"image":{"@id":"https:\/\/syndigo.com\/fr\/blog\/every-brands-summers-sales-strategy-digital-shelf-analytics\/#primaryimage"},"thumbnailUrl":"https:\/\/syndigo.com\/wp-content\/uploads\/2023\/08\/Digital-shelf-Analytics.png","datePublished":"2023-08-08T12:26:15+00:00","dateModified":"2023-08-19T17:04:34+00:00","description":"Get critical insights with Digital Shelf Analytics for better product performance and revenue growth. Monitor key metrics this summer.","breadcrumb":{"@id":"https:\/\/syndigo.com\/fr\/blog\/every-brands-summers-sales-strategy-digital-shelf-analytics\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/syndigo.com\/fr\/blog\/every-brands-summers-sales-strategy-digital-shelf-analytics\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/syndigo.com\/fr\/blog\/every-brands-summers-sales-strategy-digital-shelf-analytics\/#primaryimage","url":"https:\/\/syndigo.com\/wp-content\/uploads\/2023\/08\/Digital-shelf-Analytics.png","contentUrl":"https:\/\/syndigo.com\/wp-content\/uploads\/2023\/08\/Digital-shelf-Analytics.png","width":1314,"height":920,"caption":"Digital Shelf"},{"@type":"BreadcrumbList","@id":"https:\/\/syndigo.com\/fr\/blog\/every-brands-summers-sales-strategy-digital-shelf-analytics\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/syndigo.com\/"},{"@type":"ListItem","position":2,"name":"The Last Piece of Puzzle for Every Brand\u2019s Summers Sales Strategy: Digital Shelf Analytics"}]},{"@type":"WebSite","@id":"https:\/\/syndigo.com\/fr\/#website","url":"https:\/\/syndigo.com\/fr\/","name":"Syndigo","description":"Data Unlocked. Potential Unleashed.","publisher":{"@id":"https:\/\/syndigo.com\/fr\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/syndigo.com\/fr\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/syndigo.com\/fr\/#organization","name":"Syndigo","url":"https:\/\/syndigo.com\/fr\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/syndigo.com\/fr\/#\/schema\/logo\/image\/","url":"https:\/\/syndigo.com\/wp-content\/uploads\/2024\/01\/Syndigo.png","contentUrl":"https:\/\/syndigo.com\/wp-content\/uploads\/2024\/01\/Syndigo.png","width":696,"height":696,"caption":"Syndigo"},"image":{"@id":"https:\/\/syndigo.com\/fr\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/syndigoLLC","https:\/\/x.com\/syndigoLLC","https:\/\/www.linkedin.com\/company\/syndigo","https:\/\/www.youtube.com\/channel\/UC4W-3BtMfXVAwReREonADRg"]},{"@type":"Person","@id":"https:\/\/syndigo.com\/fr\/#\/schema\/person\/04b6f0b2b1d332163a4ea875c411ff85","name":"Vignesh Sivaraj","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/d0a4932e023bb940b48ac9e06cbcf9f8f842e6bfabb17693c25f6968529c2043?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/d0a4932e023bb940b48ac9e06cbcf9f8f842e6bfabb17693c25f6968529c2043?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/d0a4932e023bb940b48ac9e06cbcf9f8f842e6bfabb17693c25f6968529c2043?s=96&d=mm&r=g","caption":"Vignesh Sivaraj"},"url":"https:\/\/syndigo.com\/fr\/author\/vignesh\/"}]}},"author_meta":{"display_name":"Vignesh Sivaraj","author_link":"https:\/\/syndigo.com\/fr\/author\/vignesh\/"},"featured_img":"https:\/\/syndigo.com\/wp-content\/uploads\/2023\/08\/Digital-shelf-Analytics-300x210.png","coauthors":[],"tax_additional":{"categories":{"linked":["<a href=\"https:\/\/syndigo.com\/fr\/category\/blog\/\" class=\"advgb-post-tax-term\">Blog<\/a>"],"unlinked":["<span class=\"advgb-post-tax-term\">Blog<\/span>"]},"tags":{"linked":["<a href=\"https:\/\/syndigo.com\/fr\/category\/blog\/\" class=\"advgb-post-tax-term\">Analytics<\/a>"],"unlinked":["<span class=\"advgb-post-tax-term\">Analytics<\/span>"]}},"comment_count":0,"relative_dates":{"created":"Posted 3 years ago","modified":"Updated 3 years ago"},"absolute_dates":{"created":"Posted on August 8, 2023","modified":"Updated on August 19, 2023"},"absolute_dates_time":{"created":"Posted on August 8, 2023 12:26 pm","modified":"Updated on August 19, 2023 5:04 pm"},"featured_img_caption":"","series_order":"","_links":{"self":[{"href":"https:\/\/syndigo.com\/fr\/wp-json\/wp\/v2\/posts\/45106","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/syndigo.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/syndigo.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/syndigo.com\/fr\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/syndigo.com\/fr\/wp-json\/wp\/v2\/comments?post=45106"}],"version-history":[{"count":0,"href":"https:\/\/syndigo.com\/fr\/wp-json\/wp\/v2\/posts\/45106\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/syndigo.com\/fr\/wp-json\/wp\/v2\/media\/45107"}],"wp:attachment":[{"href":"https:\/\/syndigo.com\/fr\/wp-json\/wp\/v2\/media?parent=45106"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/syndigo.com\/fr\/wp-json\/wp\/v2\/categories?post=45106"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/syndigo.com\/fr\/wp-json\/wp\/v2\/tags?post=45106"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}