{"id":78575,"date":"2025-11-10T03:38:00","date_gmt":"2025-11-10T08:38:00","guid":{"rendered":"https:\/\/syndigo.com\/webinar\/future-ready-commerce-insights-2\/"},"modified":"2026-02-10T12:58:24","modified_gmt":"2026-02-10T17:58:24","slug":"2025-shopper-confidence","status":"publish","type":"post","link":"https:\/\/syndigo.com\/fr\/webinar\/2025-shopper-confidence\/","title":{"rendered":"The New Rules of Shopper Confidence: Highlights from the 2025 Benchmark Report"},"content":{"rendered":"\n<section class=\"hero-inner hero-single-webinar  \">\n    <div class=\"container-epic\">\n        <div class=\"hero-inner__content\">\n                            <p class=\"hero-inner__subtitle\">Webinar<\/p>\n            \n                            <h1 class=\"hero-inner__title\">The New Rules of Shopper Confidence: Highlights from the 2025 Benchmark Report<\/h1>\n                                        <div class=\"hero-inner__date\">\n                    <img decoding=\"async\" src=\"https:\/\/syndigo.com\/wp-content\/themes\/syndigo\/img\/date-icon-green.svg\" alt=\"Date\">\n                    <p class=\"hero-single-event__info-date\">Date: Dec. 4 at 12:00 PM EST<\/p>\n                <\/div>\n                    <\/div>\n\n        <div class=\"hero-inner__image\">\n            <img decoding=\"async\"\n                src=\"https:\/\/syndigo.com\/wp-content\/themes\/syndigo\/img\/hero.svg\"\n                alt=\"Syndigo\"\n                class=\"shapes_hero\">\n\n                            <img decoding=\"async\"\n                    src=\"https:\/\/syndigo.com\/wp-content\/uploads\/2025\/11\/Consumer-Product-Content-Benchmark-Report.webp\"\n                    alt=\"Syndigo\"\n                    class=\"main_image\">\n                    <\/div>\n    <\/div>\n<\/section>\n\n<section class=\"two-columns-form-text inner-page-form-multilang light single-webinar-form\">\n    <div class=\"two-columns-form-text__container\">\n        <div class=\"two-columns-form-text__text\">\n                                        <div class=\"two-columns-form-text__text-content\">\n                    <h2>Are you ready for the next wave of digital commerce?<\/h2>\n<p>The digital shelf is evolving at lightning speed. From AI-powered shopping journeys to shifting consumer expectations, brands and retailers face new challenges\u2014and new opportunities\u2014every day.<\/p>\n<p>Join Syndigo leadership as we reveal the key findings from the 2025 Consumer Product Content Benchmark Report, based on insights from 1,800 online shoppers across the U.S. and Canada. Discover how product content impacts consumer confidence, and learn actionable strategies to help your brand stay ahead in an era of market change and AI innovation.<\/p>\n<h2>What You\u2019ll Learn:<\/h2>\n<ul>\n<li><strong>The Confidence Gap:<\/strong>\u00a0Why rich product content is now the essential bridge between shopper interest and purchase commitment.<\/li>\n<li><strong>Macro Shopping Trends:<\/strong>\u00a0How and where consumers are shopping in 2025\u2014and what\u2019s changed since last year.<\/li>\n<li><strong>Omnichannel Research:<\/strong>\u00a0The rise of hybrid shopping journeys and the role of digital content in-store and online.<\/li>\n<li><strong>AI in Commerce:<\/strong>\u00a0How artificial intelligence is reshaping product discovery and consumer trust.<\/li>\n<li><strong>Actionable Strategies:<\/strong>\u00a0How to close the confidence gap and build a future-proof product content strategy for 2026 and beyond.<\/li>\n<\/ul>\n                <\/div>\n                    <\/div>\n        <div class=\"inner-page-form-multilang__container\">\n            <div class=\"inner-page-form-multilang__form\">\n                                    <h2 class=\"inner-page-form-multilang__title-form\">Watch the Webinar On-Demand<\/h2>\n                                <script src=\"\/\/pages.syndigo.com\/js\/forms2\/js\/forms2.min.js\"><\/script> <form id=\"mktoForm_3095\"><\/form> <script>MktoForms2.loadForm(\"\/\/pages.syndigo.com\", \"539-CDH-942\", 3095);<\/script>            <\/div>\n        <\/div>\n    <\/div>\n<\/section>\n\n\n<section class=\"wp-block-group events-landing-sec-2 is-layout-constrained wp-block-group-is-layout-constrained\"><div class=\"wp-block-group__inner-container\">\n<h2 class=\"wp-block-heading has-text-align-center\">Key Insights from the Report<\/h2>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\t\t<div class=\"green-border-column\" >\n\t\t\t\t\t\t<div class=\"gbc-content\">\n\t\t\t\t<h3 style=\"color: #38d200\">85%<\/h3>\n<p>of shoppers say quality product content matters more than brand recognition.<\/p>\n\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\t\t<div class=\"green-border-column\" >\n\t\t\t\t\t\t<div class=\"gbc-content\">\n\t\t\t\t<h3 style=\"color: #38d200\">65%<\/h3>\n<p> report that rich content (videos, 360\u00b0 images, AR) persuaded them to make unplanned purchases\u2014a 17-point jump from 2024.<\/p>\n\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\t\t<div class=\"green-border-column\" >\n\t\t\t\t\t\t<div class=\"gbc-content\">\n\t\t\t\t<h3 style=\"color: #38d200\">90%<\/h3>\n<p> say high-quality content boosts their purchasing confidence.<\/p>\n\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t<\/div>\n<\/div>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-2d7698b3 wp-block-columns-is-layout-flex\" style=\"padding-right:0;padding-left:0\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\t\t<div class=\"green-border-column\" >\n\t\t\t\t\t\t<div class=\"gbc-content\">\n\t\t\t\t<h3 style=\"color: #38d200\">45%<\/h3>\n<p> of shoppers have used AI tools to research products before buying.<\/p>\n\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\t\t<div class=\"green-border-column\" >\n\t\t\t\t\t\t<div class=\"gbc-content\">\n\t\t\t\t<h3 style=\"color: #38d200\">86%<\/h3>\n<p> of shoppers have used AI tools to research products before buying.<\/p>\n\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t<\/div>\n<\/div>\n<\/div><\/section>\n\n\n\n<div class=\"wp-block-group box-cta has-medium-font-size is-layout-constrained wp-container-core-group-is-layout-c446766f wp-block-group-is-layout-constrained advgb-dyn-67600041\" style=\"margin-top:0;margin-bottom:0;padding-top:var(--wp--preset--spacing--lg);padding-right:var(--wp--preset--spacing--lg);padding-bottom:var(--wp--preset--spacing--lg);padding-left:var(--wp--preset--spacing--lg)\"><div class=\"wp-block-group__inner-container\">\n<div class=\"wp-block-group box-cta__container has-medium-font-size is-layout-constrained wp-container-core-group-is-layout-534e7136 wp-block-group-is-layout-constrained has-background\" style=\"border-radius:20px;margin-top:0;margin-bottom:0;padding-top:0;padding-right:var(--wp--preset--spacing--xl);padding-bottom:0;padding-left:var(--wp--preset--spacing--xl);background-image:url(&apos;https:\/\/syndigo.com\/wp-content\/uploads\/2025\/03\/CTA-background-with-gradient-e1740598273446.jpg&apos;);background-size:cover;\"><div class=\"wp-block-group__inner-container\">\n<h2 class=\"wp-block-heading has-text-align-center has-white-color has-text-color has-link-color has-x-large-font-size wp-elements-392f4d5b602dd3c44462921a372b0d4d\" id=\"h-2025-omnichannel-shopping-benchmarks-report\" style=\"font-style:normal;font-weight:500\">2025 Omnichannel Shopping Benchmarks report<\/h2>\n\n\n\n<p class=\"has-text-align-center has-white-color has-text-color has-link-color has-medium-font-size wp-elements-1b86da225a4df14e77b54700a86e116f\">Join Syndigo leadership as we reveal the key findings from the 2025 Consumer Product Content Benchmark Report, based on insights from 1,800 online shoppers across the U.S. and Canada. Discover how product content impacts consumer confidence, and learn actionable strategies to help your brand stay ahead in an era of market change and AI innovation.<\/p>\n\n\n\n<div class=\"wp-block-buttons cta-button is-horizontal is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-03627597 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-white-background-color has-text-color has-background has-link-color has-custom-font-size wp-element-button\" href=\"https:\/\/syndigo.com\/ebook\/omnichannel-shopping-benchmarks\/\" style=\"color:#101820;padding-top:11px;padding-right:29px;padding-bottom:11px;padding-left:29px;font-size:16px;font-style:normal;font-weight:600\">Download the Report<\/a><\/div>\n<\/div>\n<\/div><\/div>\n<\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Learn how AI-Powered PIM reduces manual work, aligns data systems, and speeds product launches. Join the webinar and drive growth with accurate product data.<\/p>\n","protected":false},"author":2,"featured_media":78561,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"advgb_blocks_editor_width":"","advgb_blocks_columns_visual_guide":"","_page_status":"none","footnotes":""},"categories":[10],"tags":[17],"class_list":["post-78575","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-webinar","tag-pim"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v21.8 (Yoast SEO v27.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>2025 Shopper Confidence Webinar<\/title>\n<meta name=\"description\" content=\"Explore 2025 shopper confidence insights from 1,800 consumers and learn how rich product content builds trust and drives purchase decisions.\" \/>\n<meta name=\"robots\" content=\"index, follow, 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