{"id":87058,"date":"2026-05-29T06:44:01","date_gmt":"2026-05-29T10:44:01","guid":{"rendered":"https:\/\/syndigo.com\/?p=87058"},"modified":"2026-05-29T07:13:38","modified_gmt":"2026-05-29T11:13:38","slug":"flaconi","status":"publish","type":"post","link":"https:\/\/syndigo.com\/fr\/success-stories\/flaconi\/","title":{"rendered":"Beauty, Faster: How flaconi Cut Product Launch Times and Scaled Across Europe"},"content":{"rendered":"\n<section class=\"hero-inner hero-resources hero-guide\">\n    <div class=\"container-epic\">\n        <div class=\"hero-inner__content\">\n                            <p class=\"hero-inner__subtitle\">SUCCESS STORY<\/p>\n            \n                            <h1 class=\"hero-inner__title\">Beauty, Faster: How flaconi Cut Product Launch Times and Scaled Across Europe<\/h1>\n                    <\/div>\n\n        <div class=\"hero-inner__image\">\n            <img decoding=\"async\"\n                src=\"https:\/\/syndigo.com\/wp-content\/themes\/syndigo\/img\/hero.svg\"\n                alt=\"Syndigo\"\n                class=\"shapes_hero\">\n\n                            <img decoding=\"async\"\n                    src=\"https:\/\/syndigo.com\/wp-content\/uploads\/2026\/05\/Flaconi.webp\"\n                    alt=\"Syndigo\"\n                    class=\"main_image\">\n                    <\/div>\n    <\/div>\n<\/section>\n\n\n<div class=\"wp-block-group section-full-width-bg-grey has-medium-font-size is-layout-constrained wp-container-core-group-is-layout-8fa874fe wp-block-group-is-layout-constrained advgb-dyn-280cb56b\" style=\"margin-top:0;margin-bottom:0;padding-top:var(--wp--preset--spacing--lg);padding-right:var(--wp--preset--spacing--lg);padding-bottom:var(--wp--preset--spacing--lg);padding-left:var(--wp--preset--spacing--lg)\"><div class=\"wp-block-group__inner-container\">\n<div class=\"wp-block-group has-white-background-color has-background has-medium-font-size is-layout-constrained wp-container-core-group-is-layout-0a006c34 wp-block-group-is-layout-constrained\" style=\"border-radius:20px;margin-top:0;margin-bottom:0;padding-top:var(--wp--preset--spacing--xl);padding-right:var(--wp--preset--spacing--xl);padding-bottom:var(--wp--preset--spacing--xl);padding-left:var(--wp--preset--spacing--xl)\"><div class=\"wp-block-group__inner-container\">\n<h2 class=\"wp-block-heading has-text-align-left has-x-large-font-size\" id=\"h-putting-beauty-on-every-digital-shelf\" style=\"padding-bottom:var(--wp--preset--spacing--md);font-style:normal;font-weight:500\">Putting Beauty on Every Digital Shelf<\/h2>\n\n\n\n<p class=\"has-text-align-left has-medium-font-size wp-block-paragraph\" style=\"padding-bottom:var(--wp--preset--spacing--sm)\">flaconi is one of Europe\u2019s leading online retailers for beauty and fragrance, serving over 5.5 million active customers with around 45,000 products from 1,000 brands across multiple European markets. Headquartered in Berlin, the company is pursuing an ambitious international expansion strategy, entering new countries at speed while keeping the online experience consistent and premium. To support this growth, flaconi needs high-quality, timely product data and images flowing seamlessly into its webshop so customers can discover and buy new items the moment they launch.<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-97f3cb68 wp-block-columns-is-layout-flex\" style=\"padding-top:var(--wp--preset--spacing--xl);padding-bottom:var(--wp--preset--spacing--xl)\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow wp-block-hidden-mobile wp-block-hidden-tablet\" style=\"flex-basis:10%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"border-style:none;border-width:0px;flex-basis:80%\">\n<div style=\"padding:56.25% 0 0 0;position:relative;\"><iframe src=\"https:\/\/player.vimeo.com\/video\/1195669223?h=5d45d129c2&amp;title=0&amp;byline=0&amp;portrait=0&amp;badge=0&amp;autopause=0&amp;player_id=0&amp;app_id=58479\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" style=\"position:absolute;top:0;left:0;width:100%;height:100%;\" title=\"Syndigo Vendor Portal: Streamlining Data Management\"><\/iframe><\/div><script src=\"https:\/\/player.vimeo.com\/api\/player.js\"><\/script>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow wp-block-hidden-mobile wp-block-hidden-tablet\" style=\"flex-basis:10%\"><\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-left has-x-large-font-size\" id=\"h-scattered-data-slow-time-to-online\" style=\"padding-bottom:var(--wp--preset--spacing--md);font-style:normal;font-weight:500\">Scattered Data, Slow Time to Online<\/h2>\n\n\n\n<p class=\"has-text-align-left has-medium-font-size wp-block-paragraph\" style=\"padding-bottom:var(--wp--preset--spacing--sm)\">As it grew and scale, flaconi\u2019s product data model was split between its ERP system and webshop, with additional tools in play and no single source of truth. Responsibility for data changes was unclear between teams, and end users had to work in multiple systems. This fragmented setup made the item onboarding process complicated and confusing for users for users and slow for the business.<\/p>\n\n\n\n<p class=\"has-text-align-left has-medium-font-size wp-block-paragraph\" style=\"padding-bottom:var(--wp--preset--spacing--sm)\">On average, it took 48 days from signing a supplier contract to having a product available for purchase online. During that time, flaconi was already allowed to sell the item, but it simply wasn\u2019t visible in the webshop, resulting in lost revenue and missed marketing development funds (MDF). The team knew they needed one system to streamline item onboarding, improve data ownership, and remove manual work from the process.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\" style=\"margin-top:var(--wp--preset--spacing--xl);margin-bottom:var(--wp--preset--spacing--xl)\"><img loading=\"lazy\" decoding=\"async\" width=\"2400\" height=\"942\" src=\"https:\/\/syndigo.com\/wp-content\/uploads\/2026\/05\/Flaconi-Product-Data.webp\" alt=\"Flaconi-Product-Data\" class=\"wp-image-87064\"\/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-left has-x-large-font-size\" id=\"h-a-cloud-native-pim-and-mdm-foundation\" style=\"padding-bottom:var(--wp--preset--spacing--md);font-style:normal;font-weight:500\">A Cloud-Native PIM and MDM Foundation<\/h2>\n\n\n\n<p class=\"has-text-align-left has-medium-font-size wp-block-paragraph\" style=\"padding-bottom:var(--wp--preset--spacing--sm)\">flaconi selected Syndigo for its cloud-native architecture and low-code configurability, after comparing four different solutions. Syndigo\u2019s Product Information Management (PIM) solution, a cloud-native SaaS platform for centralizing, enriching, and syndicating product content across channels, became the core system for managing all product information data. At the same time, flaconi adopted Syndigo\u2019s Master Data Management (MDM) capabilities, a multi-domain, cloud-native solution that unifies critical data (such as brands, responsibilities, and internal owners) across the business.<\/p>\n\n\n<div class=\"syndigo-testimonial-block\">\n\t\t<div class=\"syn-customer-content  empty-author-image \">\n\t\t<div class=\"syn-author-logo\">\n\t\t\t<img decoding=\"async\" width=\"224\" height=\"57\" src=\"https:\/\/syndigo.com\/wp-content\/uploads\/2026\/05\/Flaconi-Logo.svg\" class=\"testimonial-customer-logo\" alt=\"Flaconi-Logo\" loading=\"eager\" \/>\t\t<\/div>\n\t\t<div class=\"syn-author-content\"><p>\u201cSyndigo was the only truly cloud-native solution we evaluated, and that was essential for our long-term supplier portal strategy.\u201d<\/p>\n<p>&nbsp;<\/p>\n<\/div>\n\t\t<div class=\"syn-author-name\">Rayk Wichmann<\/div>\n\t\t<div class=\"syn-author-designation\"> Team Lead Enterprise Apps, Flaconi GmbH<\/div>\n\t<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns are-vertically-aligned-center is-layout-flex wp-container-core-columns-is-layout-342fc039 wp-block-columns-is-layout-flex\" style=\"padding-top:var(--wp--preset--spacing--md);padding-bottom:var(--wp--preset--spacing--md)\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:60%\">\n<p class=\"wp-block-paragraph\">With Syndigo PIM in place, flaconi consolidated its product data model into a single environment, eliminating the need to juggle multiple systems and spreadsheets. Using Syndigo MDM, flaconi now maintains clear responsibility for each brand and item\u2014assigning dedicated contacts in intermediary, master data management, and supply chain teams\u2014then uses that information to drive workflows and task assignments inside the item onboarding process. The low-code configuration approach means flaconi does not need full-stack engineers to change the data model or build integrations; instead, team members with strong system and data-flow understanding can use Syndigo\u2019s tools to make impactful changes quickly.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:40%\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"637\" src=\"https:\/\/syndigo.com\/wp-content\/uploads\/2026\/05\/Flaconi-Product-1024x637-1.webp\" alt=\"Flaconi-Product\" class=\"wp-image-87074\"\/><\/figure>\n<\/div>\n<\/div>\n\n\n<div class=\"syndigo-testimonial-block\">\n\t\t<div class=\"syn-customer-content  empty-author-image \">\n\t\t<div class=\"syn-author-logo\">\n\t\t\t<img decoding=\"async\" width=\"224\" height=\"57\" src=\"https:\/\/syndigo.com\/wp-content\/uploads\/2026\/05\/Flaconi-Logo.svg\" class=\"testimonial-customer-logo\" alt=\"Flaconi-Logo\" loading=\"eager\" \/>\t\t<\/div>\n\t\t<div class=\"syn-author-content\"><p>\u201cWith Syndigo\u2019s low-code approach, we don\u2019t need a full-stack engineer for every change &#8211; our team can configure data models and integrations themselves.\u201d<\/p>\n<p>&nbsp;<\/p>\n<\/div>\n\t\t<div class=\"syn-author-name\">Rayk Wichmann<\/div>\n\t\t<div class=\"syn-author-designation\"> Team Lead Enterprise Apps, Flaconi GmbH<\/div>\n\t<\/div>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\">To further reduce manual effort, flaconi is rolling out a supplier portal approach on Syndigo\u2019s cloud, granting suppliers direct access so they can create and manage items themselves\u2014either via Excel uploads or manual entry\u2014rather than sending bespoke Excel files to flaconi\u2019s team. This shift helps standardize data structures, reduce copy-and-paste work, and bring suppliers closer to flaconi\u2019s own data model from day one.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\" style=\"margin-top:var(--wp--preset--spacing--xl);margin-bottom:var(--wp--preset--spacing--xl)\"><img loading=\"lazy\" decoding=\"async\" width=\"2400\" height=\"360\" src=\"https:\/\/syndigo.com\/wp-content\/uploads\/2026\/05\/Flaconi-Products.webp\" alt=\"Flaconi-Products\" class=\"wp-image-87066\" style=\"aspect-ratio:6.667051356030006;width:722px;height:auto\"\/><\/figure>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-97f3cb68 wp-block-columns-is-layout-flex\" style=\"padding-top:var(--wp--preset--spacing--xl);padding-bottom:var(--wp--preset--spacing--xl)\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow wp-block-hidden-mobile wp-block-hidden-tablet\" style=\"flex-basis:10%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"border-style:none;border-width:0px;flex-basis:80%\">\n<div style=\"padding:56.25% 0 0 0;position:relative;\"><iframe src=\"https:\/\/player.vimeo.com\/video\/1195669222?h=2ae7b92a5d&amp;badge=0&amp;autopause=0&amp;player_id=0&amp;app_id=58479\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" style=\"position:absolute;top:0;left:0;width:100%;height:100%;\" title=\"Syndigo MDM Streamlines Item Management\"><\/iframe><\/div><script src=\"https:\/\/player.vimeo.com\/api\/player.js\"><\/script>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow wp-block-hidden-mobile wp-block-hidden-tablet\" style=\"flex-basis:10%\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-7387b849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<h2 id=\"h-unified-data-faster-launches-scalable-growth\" class=\"wp-block-heading has-x-large-font-size\" style=\"padding-bottom:var(--wp--preset--spacing--md);font-style:normal;font-weight:500\">Unified Data, Faster Launches, Scalable Growth<\/h2>\n\n\n\n<p class=\"has-text-align-left has-medium-font-size wp-block-paragraph\" style=\"padding-bottom:var(--wp--preset--spacing--sm)\">By unifying its data model in Syndigo PIM and MDM, flaconi has significantly improved overall data quality and gained much better insight into its assortment and categories. With all product data in one place and clear ownership embedded in workflows, the item onboarding flow is now much faster, eliminating breaks between systems and giving teams a single, reliable process. This acceleration allows flaconi to align go-live dates with supplier marketing campaigns, securing MDF and capturing more revenue when products launch in each market.<\/p>\n\n\n\n<p class=\"has-text-align-left has-medium-font-size wp-block-paragraph\" style=\"padding-bottom:var(--wp--preset--spacing--sm)\">Following go-live, flaconi worked with Logiklee, Syndigo\u2019s certified implementation partner, to support the ongoing optimisation and evolution of its PIM and MDM environment.<\/p>\n\n\n\n<p class=\"has-text-align-left has-medium-font-size wp-block-paragraph\" style=\"padding-bottom:var(--wp--preset--spacing--sm)\">Logiklee supported flaconi and Syndigo with configuration refinements, operational topics, and continuous improvements as new markets, suppliers, and use cases were added. This collaboration helped ensure the platform remained aligned with flaconi\u2019s processes while scaling to support international growth.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"832\" height=\"1024\" src=\"https:\/\/syndigo.com\/wp-content\/uploads\/2026\/05\/Flaconi-List-832x1024-1.webp\" alt=\"Flaconi\" class=\"wp-image-87062\"\/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-left has-x-large-font-size\" id=\"h-key-outcomes-include\" style=\"padding-top:var(--wp--preset--spacing--md);padding-bottom:var(--wp--preset--spacing--md);font-style:normal;font-weight:500\">Key outcomes include<\/h2>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-7387b849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\t\t<div class=\"green-border-column\" >\n\t\t\t\t\t\t<div class=\"gbc-img-div\">\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"52\" height=\"52\" src=\"https:\/\/syndigo.com\/wp-content\/uploads\/2026\/05\/Group.svg\" class=\"attachment-full size-full\" alt=\"\" \/>\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"gbc-title\">\n\t\t\t\tBeauty at Record Speed \t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"gbc-content\">\n\t\t\t\t<p>48 days reduced to a much faster time to online, by removing breaks between systems and manual steps. <\/p>\n\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\t\t<div class=\"green-border-column\" >\n\t\t\t\t\t\t<div class=\"gbc-img-div\">\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"52\" height=\"52\" src=\"https:\/\/syndigo.com\/wp-content\/uploads\/2026\/05\/rocket-2.svg\" class=\"attachment-full size-full\" alt=\"\" \/>\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"gbc-title\">\n\t\t\t\tLean Team, Bigger Footprint\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"gbc-content\">\n\t\t\t\t<p>Launch of 7 new countries and 7 new languages with the same-sized operational MDM team, even as the assortment grew.<\/p>\n\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\t\t<div class=\"green-border-column\" >\n\t\t\t\t\t\t<div class=\"gbc-img-div\">\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"52\" height=\"52\" src=\"https:\/\/syndigo.com\/wp-content\/uploads\/2026\/05\/database-1.svg\" class=\"attachment-full size-full\" alt=\"\" \/>\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"gbc-title\">\n\t\t\t\tData You Can Trust (and Act On)\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"gbc-content\">\n\t\t\t\t<p>Improved data quality and deeper insight into items and categories to support better decisions. <\/p>\n\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\t\t<div class=\"green-border-column\" >\n\t\t\t\t\t\t<div class=\"gbc-img-div\">\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"52\" height=\"52\" src=\"https:\/\/syndigo.com\/wp-content\/uploads\/2026\/05\/copy-1.svg\" class=\"attachment-full size-full\" alt=\"\" \/>\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"gbc-title\">\n\t\t\t\tFrom Copy-Paste to Click-and-Buy\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"gbc-content\">\n\t\t\t\t<p>Less manual copy-and-paste work thanks to standardized processes and a supplier self-service model.<\/p>\n\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t<\/div>\n<\/div>\n\n\n\n<figure class=\"wp-block-image size-full\" style=\"margin-top:var(--wp--preset--spacing--xl);margin-bottom:var(--wp--preset--spacing--xl)\"><img loading=\"lazy\" decoding=\"async\" width=\"2400\" height=\"1570\" src=\"https:\/\/syndigo.com\/wp-content\/uploads\/2026\/05\/Flaconi-Product-Story.webp\" alt=\"Flaconi-Product-Story\" class=\"wp-image-87067\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\" style=\"padding-bottom:var(--wp--preset--spacing--md)\"><strong><em>\u201cToday our item onboarding is much faster, and we can finally align launches with our suppliers\u2019 campaigns.\u201d<\/em><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Since implementing Syndigo, flaconi has launched seven new countries and seven new languages while keeping its operational master data management team at the same size, even as the assortment continued to grow. This demonstrates a substantial efficiency gain: flaconi can expand quickly across Europe without needing a proportional increase in operational headcount. The standardized processes and higher data quality also create a stronger foundation for analytics and AI use cases, enabling smarter decisions on items and categories.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n<div class=\"syndigo-testimonial-block\">\n\t\t<div class=\"syn-customer-content  empty-author-image \">\n\t\t<div class=\"syn-author-logo\">\n\t\t\t<img decoding=\"async\" width=\"224\" height=\"57\" src=\"https:\/\/syndigo.com\/wp-content\/uploads\/2026\/05\/Flaconi-Logo.svg\" class=\"testimonial-customer-logo\" alt=\"Flaconi-Logo\" loading=\"eager\" \/>\t\t<\/div>\n\t\t<div class=\"syn-author-content\"><p>\u201cSyndigo has enabled us to launch new countries and languages without increasing the size of our operational MDM team.\u201d<\/p>\n<p>&nbsp;<\/p>\n<\/div>\n\t\t<div class=\"syn-author-name\">Rayk Wichmann<\/div>\n\t\t<div class=\"syn-author-designation\"> Team Lead Enterprise Apps, Flaconi GmbH<\/div>\n\t<\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-left has-x-large-font-size\" id=\"h-leveraging-ai-and-high-quality-content\" style=\"padding-top:var(--wp--preset--spacing--lg);padding-bottom:var(--wp--preset--spacing--sm);font-style:normal;font-weight:500\">Leveraging AI and High-Quality Content<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">flaconi views AI and data quality as inseparable: without strong data, AI use cases either underperform or are limited to highlighting weaknesses. With Syndigo as its central product content hub, flaconi can more confidently apply AI for tasks such as translating product data and enriching digital assets. For example, the company uses AI to adjust product images so they have a consistent look and feel, centering product photos to match flaconi\u2019s aesthetic before sending the updated images back into Syndigo and then out to the webshop.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This closed content loop &#8211; from supplier data to Syndigo PIM and MDM, through AI-driven enhancement, and back to the webshop &#8211; gives flaconi a more scalable way to deliver high-quality, on-brand experiences across each new market. It also reinforces the importance of a unified, governed data model to make AI more effective over time.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\" style=\"margin-top:var(--wp--preset--spacing--xl);margin-bottom:var(--wp--preset--spacing--xl)\"><img loading=\"lazy\" decoding=\"async\" width=\"2400\" height=\"776\" src=\"https:\/\/syndigo.com\/wp-content\/uploads\/2026\/05\/Flaconi-Syndication.webp\" alt=\"Flaconi-Syndication\" class=\"wp-image-87068\"\/><\/figure>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-97f3cb68 wp-block-columns-is-layout-flex\" style=\"padding-top:var(--wp--preset--spacing--xl);padding-bottom:var(--wp--preset--spacing--xl)\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow wp-block-hidden-mobile wp-block-hidden-tablet\" style=\"flex-basis:10%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"border-style:none;border-width:0px;flex-basis:80%\">\n<div style=\"padding:56.25% 0 0 0;position:relative;\"><iframe src=\"https:\/\/player.vimeo.com\/video\/1195669209?h=292aa49626&amp;badge=0&amp;autopause=0&amp;player_id=0&amp;app_id=58479\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" style=\"position:absolute;top:0;left:0;width:100%;height:100%;\" title=\"flaconi Chooses Syndigo for Cloud Solution\"><\/iframe><\/div><script src=\"https:\/\/player.vimeo.com\/api\/player.js\"><\/script>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow wp-block-hidden-mobile wp-block-hidden-tablet\" style=\"flex-basis:10%\"><\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-left has-x-large-font-size\" id=\"h-looking-ahead-supplier-self-service-and-ai-ready-data\" style=\"padding-bottom:var(--wp--preset--spacing--md);font-style:normal;font-weight:500\">Looking Ahead \u2013 Supplier Self-Service and AI-Ready Data<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">flaconi\u2019s next big step is expanding its supplier portal model so vendors can directly onboard and maintain their product data within Syndigo\u2019s cloud environment. By standardizing how suppliers submit information, flaconi aims to eliminate remaining manual transformations and create an even more efficient, self-service onboarding journey. This will allow internal teams to focus more on data quality governance, category and assortment strategy, and innovation rather than routine data entry.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\" style=\"padding-bottom:var(--wp--preset--spacing--md)\"><\/p>\n\n\n<div class=\"syndigo-testimonial-block\">\n\t\t<div class=\"syn-customer-content  empty-author-image \">\n\t\t<div class=\"syn-author-logo\">\n\t\t\t<img decoding=\"async\" width=\"224\" height=\"57\" src=\"https:\/\/syndigo.com\/wp-content\/uploads\/2026\/05\/Flaconi-Logo.svg\" class=\"testimonial-customer-logo\" alt=\"Flaconi-Logo\" loading=\"eager\" \/>\t\t<\/div>\n\t\t<div class=\"syn-author-content\"><p>\u201cWith supplier self-service in Syndigo, we can reduce manual transformations and let our teams focus on governance and strategy.\u201d<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<\/div>\n\t\t<div class=\"syn-author-name\">Rayk Wichmann<\/div>\n\t\t<div class=\"syn-author-designation\"> Team Lead Enterprise Apps, Flaconi GmbH<\/div>\n\t<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-eaa35c27 wp-block-columns-is-layout-flex\" style=\"padding-top:var(--wp--preset--spacing--lg)\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:55%\">\n<p class=\"wp-block-paragraph\" style=\"padding-bottom:var(--wp--preset--spacing--md)\">As flaconi continues its European expansion, the company plans to deepen its use of AI to analyze and enhance both product data and digital assets, relying on Syndigo\u2019s unified data model as the backbone. With a robust, cloud-native PIM and MDM foundation in place, flaconi is well-positioned to launch more markets, support more brands, and keep delivering a consistent, high-quality beauty experience to millions of customers online.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cWith Syndigo\u2019s cloud-native PIM and MDM as our single source of truth, we transformed a fragmented, spreadsheet-driven onboarding process into a fast, scalable engine for international growth\u2014cutting our time to online, aligning product go-lives with supplier campaigns, and empowering our teams and suppliers to collaborate directly in one system, so we can focus on data quality, AI-driven innovation, and bringing new beauty products to customers across Europe faster than ever.\u201d Rayk Wichmann, Team Lead Enterprise Apps, Flaconi GmbH<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:45%\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1014\" height=\"872\" src=\"https:\/\/syndigo.com\/wp-content\/uploads\/2026\/05\/Flaconi-Product-Experience.webp\" alt=\"Flaconi-Product-Experience\" class=\"wp-image-87065\"\/><\/figure>\n<\/div>\n<\/div>\n<\/div><\/div>\n<\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>See how flaconi reduced time to market, improved data quality, and scaled across Europe using Syndigo PIM and MDM.<\/p>\n","protected":false},"author":2,"featured_media":87061,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"advgb_blocks_editor_width":"","advgb_blocks_columns_visual_guide":"","_page_status":"none","footnotes":""},"categories":[11],"tags":[],"class_list":["post-87058","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-success-stories"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.6 (Yoast SEO v27.6) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>flaconi Success Story | Faster Product Launches with PIM<\/title>\n<meta name=\"description\" content=\"See how flaconi reduced time to market, improved data quality, and scaled across Europe using Syndigo PIM and MDM.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"flaconi Success Story | Faster Product Launches with PIM\" \/>\n<meta property=\"og:description\" content=\"See how flaconi reduced time to market, improved data quality, and scaled across Europe using Syndigo PIM and MDM.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/syndigo.com\/fr\/success-stories\/flaconi\/\" \/>\n<meta property=\"og:site_name\" content=\"Syndigo\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/syndigoLLC\" \/>\n<meta property=\"article:published_time\" content=\"2026-05-29T10:44:01+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-05-29T11:13:38+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/syndigo.com\/wp-content\/uploads\/2026\/05\/Flaconi.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"1010\" \/>\n\t<meta property=\"og:image:height\" content=\"702\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"author\" content=\"Vignesh Sivaraj\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@syndigoLLC\" \/>\n<meta name=\"twitter:site\" content=\"@syndigoLLC\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Vignesh Sivaraj\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"7 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":[\"Article\",\"BlogPosting\"],\"@id\":\"https:\\\/\\\/syndigo.com\\\/fr\\\/success-stories\\\/flaconi\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/syndigo.com\\\/fr\\\/success-stories\\\/flaconi\\\/\"},\"author\":{\"name\":\"Vignesh Sivaraj\",\"@id\":\"https:\\\/\\\/syndigo.com\\\/fr\\\/#\\\/schema\\\/person\\\/04b6f0b2b1d332163a4ea875c411ff85\"},\"headline\":\"Beauty, Faster: How flaconi Cut Product Launch Times and Scaled Across Europe\",\"datePublished\":\"2026-05-29T10:44:01+00:00\",\"dateModified\":\"2026-05-29T11:13:38+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/syndigo.com\\\/fr\\\/success-stories\\\/flaconi\\\/\"},\"wordCount\":1115,\"publisher\":{\"@id\":\"https:\\\/\\\/syndigo.com\\\/fr\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/syndigo.com\\\/fr\\\/success-stories\\\/flaconi\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/syndigo.com\\\/wp-content\\\/uploads\\\/2026\\\/05\\\/Flaconi.webp\",\"articleSection\":[\"Success Story\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/syndigo.com\\\/fr\\\/success-stories\\\/flaconi\\\/\",\"url\":\"https:\\\/\\\/syndigo.com\\\/fr\\\/success-stories\\\/flaconi\\\/\",\"name\":\"flaconi Success Story | Faster Product Launches with PIM\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/syndigo.com\\\/fr\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/syndigo.com\\\/fr\\\/success-stories\\\/flaconi\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/syndigo.com\\\/fr\\\/success-stories\\\/flaconi\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/syndigo.com\\\/wp-content\\\/uploads\\\/2026\\\/05\\\/Flaconi.webp\",\"datePublished\":\"2026-05-29T10:44:01+00:00\",\"dateModified\":\"2026-05-29T11:13:38+00:00\",\"description\":\"See how flaconi reduced time to market, improved data quality, and scaled across Europe using Syndigo PIM and MDM.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/syndigo.com\\\/fr\\\/success-stories\\\/flaconi\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/syndigo.com\\\/fr\\\/success-stories\\\/flaconi\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/syndigo.com\\\/fr\\\/success-stories\\\/flaconi\\\/#primaryimage\",\"url\":\"https:\\\/\\\/syndigo.com\\\/wp-content\\\/uploads\\\/2026\\\/05\\\/Flaconi.webp\",\"contentUrl\":\"https:\\\/\\\/syndigo.com\\\/wp-content\\\/uploads\\\/2026\\\/05\\\/Flaconi.webp\",\"width\":1010,\"height\":702,\"caption\":\"Flaconi\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/syndigo.com\\\/fr\\\/success-stories\\\/flaconi\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/syndigo.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Beauty, Faster: How flaconi Cut Product Launch Times and Scaled Across Europe\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/syndigo.com\\\/fr\\\/#website\",\"url\":\"https:\\\/\\\/syndigo.com\\\/fr\\\/\",\"name\":\"Syndigo\",\"description\":\"Data Unlocked. Potential Unleashed.\",\"publisher\":{\"@id\":\"https:\\\/\\\/syndigo.com\\\/fr\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/syndigo.com\\\/fr\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/syndigo.com\\\/fr\\\/#organization\",\"name\":\"Syndigo\",\"url\":\"https:\\\/\\\/syndigo.com\\\/fr\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/syndigo.com\\\/fr\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/syndigo.com\\\/wp-content\\\/uploads\\\/2024\\\/01\\\/Syndigo.png\",\"contentUrl\":\"https:\\\/\\\/syndigo.com\\\/wp-content\\\/uploads\\\/2024\\\/01\\\/Syndigo.png\",\"width\":696,\"height\":696,\"caption\":\"Syndigo\"},\"image\":{\"@id\":\"https:\\\/\\\/syndigo.com\\\/fr\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/syndigoLLC\",\"https:\\\/\\\/x.com\\\/syndigoLLC\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/syndigo\",\"https:\\\/\\\/www.youtube.com\\\/channel\\\/UC4W-3BtMfXVAwReREonADRg\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/syndigo.com\\\/fr\\\/#\\\/schema\\\/person\\\/04b6f0b2b1d332163a4ea875c411ff85\",\"name\":\"Vignesh Sivaraj\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/d0a4932e023bb940b48ac9e06cbcf9f8f842e6bfabb17693c25f6968529c2043?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/d0a4932e023bb940b48ac9e06cbcf9f8f842e6bfabb17693c25f6968529c2043?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/d0a4932e023bb940b48ac9e06cbcf9f8f842e6bfabb17693c25f6968529c2043?s=96&d=mm&r=g\",\"caption\":\"Vignesh Sivaraj\"},\"url\":\"https:\\\/\\\/syndigo.com\\\/fr\\\/author\\\/vignesh\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"flaconi Success Story | Faster Product Launches with PIM","description":"See how flaconi reduced time to market, improved data quality, and scaled across Europe using Syndigo PIM and MDM.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"og_locale":"en_US","og_type":"article","og_title":"Beauty, Faster: How flaconi Cut Product Launch Times and Scaled Across Europe","og_description":"See how flaconi reduced time to market, improved data quality, and scaled across Europe using Syndigo PIM and MDM.","og_url":"https:\/\/syndigo.com\/fr\/success-stories\/flaconi\/","og_site_name":"Syndigo","article_publisher":"https:\/\/www.facebook.com\/syndigoLLC","article_published_time":"2026-05-29T10:44:01+00:00","article_modified_time":"2026-05-29T11:13:38+00:00","og_image":[{"width":1010,"height":702,"url":"https:\/\/syndigo.com\/wp-content\/uploads\/2026\/05\/Flaconi.webp","type":"image\/webp"}],"author":"Vignesh Sivaraj","twitter_card":"summary_large_image","twitter_creator":"@syndigoLLC","twitter_site":"@syndigoLLC","twitter_misc":{"Written by":"Vignesh Sivaraj","Est. reading time":"7 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":["Article","BlogPosting"],"@id":"https:\/\/syndigo.com\/fr\/success-stories\/flaconi\/#article","isPartOf":{"@id":"https:\/\/syndigo.com\/fr\/success-stories\/flaconi\/"},"author":{"name":"Vignesh Sivaraj","@id":"https:\/\/syndigo.com\/fr\/#\/schema\/person\/04b6f0b2b1d332163a4ea875c411ff85"},"headline":"Beauty, Faster: How flaconi Cut Product Launch Times and Scaled Across Europe","datePublished":"2026-05-29T10:44:01+00:00","dateModified":"2026-05-29T11:13:38+00:00","mainEntityOfPage":{"@id":"https:\/\/syndigo.com\/fr\/success-stories\/flaconi\/"},"wordCount":1115,"publisher":{"@id":"https:\/\/syndigo.com\/fr\/#organization"},"image":{"@id":"https:\/\/syndigo.com\/fr\/success-stories\/flaconi\/#primaryimage"},"thumbnailUrl":"https:\/\/syndigo.com\/wp-content\/uploads\/2026\/05\/Flaconi.webp","articleSection":["Success Story"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/syndigo.com\/fr\/success-stories\/flaconi\/","url":"https:\/\/syndigo.com\/fr\/success-stories\/flaconi\/","name":"flaconi Success Story | Faster Product Launches with PIM","isPartOf":{"@id":"https:\/\/syndigo.com\/fr\/#website"},"primaryImageOfPage":{"@id":"https:\/\/syndigo.com\/fr\/success-stories\/flaconi\/#primaryimage"},"image":{"@id":"https:\/\/syndigo.com\/fr\/success-stories\/flaconi\/#primaryimage"},"thumbnailUrl":"https:\/\/syndigo.com\/wp-content\/uploads\/2026\/05\/Flaconi.webp","datePublished":"2026-05-29T10:44:01+00:00","dateModified":"2026-05-29T11:13:38+00:00","description":"See how flaconi reduced time to market, improved data quality, and scaled across Europe using Syndigo PIM and MDM.","breadcrumb":{"@id":"https:\/\/syndigo.com\/fr\/success-stories\/flaconi\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/syndigo.com\/fr\/success-stories\/flaconi\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/syndigo.com\/fr\/success-stories\/flaconi\/#primaryimage","url":"https:\/\/syndigo.com\/wp-content\/uploads\/2026\/05\/Flaconi.webp","contentUrl":"https:\/\/syndigo.com\/wp-content\/uploads\/2026\/05\/Flaconi.webp","width":1010,"height":702,"caption":"Flaconi"},{"@type":"BreadcrumbList","@id":"https:\/\/syndigo.com\/fr\/success-stories\/flaconi\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/syndigo.com\/"},{"@type":"ListItem","position":2,"name":"Beauty, Faster: How flaconi Cut Product Launch Times and Scaled Across Europe"}]},{"@type":"WebSite","@id":"https:\/\/syndigo.com\/fr\/#website","url":"https:\/\/syndigo.com\/fr\/","name":"Syndigo","description":"Data Unlocked. Potential Unleashed.","publisher":{"@id":"https:\/\/syndigo.com\/fr\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/syndigo.com\/fr\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/syndigo.com\/fr\/#organization","name":"Syndigo","url":"https:\/\/syndigo.com\/fr\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/syndigo.com\/fr\/#\/schema\/logo\/image\/","url":"https:\/\/syndigo.com\/wp-content\/uploads\/2024\/01\/Syndigo.png","contentUrl":"https:\/\/syndigo.com\/wp-content\/uploads\/2024\/01\/Syndigo.png","width":696,"height":696,"caption":"Syndigo"},"image":{"@id":"https:\/\/syndigo.com\/fr\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/syndigoLLC","https:\/\/x.com\/syndigoLLC","https:\/\/www.linkedin.com\/company\/syndigo","https:\/\/www.youtube.com\/channel\/UC4W-3BtMfXVAwReREonADRg"]},{"@type":"Person","@id":"https:\/\/syndigo.com\/fr\/#\/schema\/person\/04b6f0b2b1d332163a4ea875c411ff85","name":"Vignesh Sivaraj","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/d0a4932e023bb940b48ac9e06cbcf9f8f842e6bfabb17693c25f6968529c2043?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/d0a4932e023bb940b48ac9e06cbcf9f8f842e6bfabb17693c25f6968529c2043?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/d0a4932e023bb940b48ac9e06cbcf9f8f842e6bfabb17693c25f6968529c2043?s=96&d=mm&r=g","caption":"Vignesh Sivaraj"},"url":"https:\/\/syndigo.com\/fr\/author\/vignesh\/"}]}},"author_meta":{"display_name":"Vignesh Sivaraj","author_link":"https:\/\/syndigo.com\/fr\/author\/vignesh\/"},"featured_img":"https:\/\/syndigo.com\/wp-content\/uploads\/2026\/05\/Flaconi-300x209.webp","coauthors":[],"tax_additional":{"categories":{"linked":["<a href=\"https:\/\/syndigo.com\/fr\/category\/success-stories\/\" class=\"advgb-post-tax-term\">Success Story<\/a>"],"unlinked":["<span class=\"advgb-post-tax-term\">Success Story<\/span>"]}},"comment_count":0,"relative_dates":{"created":"Posted 2 days ago","modified":"Updated 2 days ago"},"absolute_dates":{"created":"Posted on May 29, 2026","modified":"Updated on May 29, 2026"},"absolute_dates_time":{"created":"Posted on May 29, 2026 6:44 am","modified":"Updated on May 29, 2026 7:13 am"},"featured_img_caption":"","series_order":"","_links":{"self":[{"href":"https:\/\/syndigo.com\/fr\/wp-json\/wp\/v2\/posts\/87058","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/syndigo.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/syndigo.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/syndigo.com\/fr\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/syndigo.com\/fr\/wp-json\/wp\/v2\/comments?post=87058"}],"version-history":[{"count":4,"href":"https:\/\/syndigo.com\/fr\/wp-json\/wp\/v2\/posts\/87058\/revisions"}],"predecessor-version":[{"id":87081,"href":"https:\/\/syndigo.com\/fr\/wp-json\/wp\/v2\/posts\/87058\/revisions\/87081"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/syndigo.com\/fr\/wp-json\/wp\/v2\/media\/87061"}],"wp:attachment":[{"href":"https:\/\/syndigo.com\/fr\/wp-json\/wp\/v2\/media?parent=87058"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/syndigo.com\/fr\/wp-json\/wp\/v2\/categories?post=87058"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/syndigo.com\/fr\/wp-json\/wp\/v2\/tags?post=87058"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}