{"id":74598,"date":"2025-07-18T12:30:05","date_gmt":"2025-07-18T16:30:05","guid":{"rendered":"https:\/\/syndigo.com\/?post_type=glossary&#038;p=74598"},"modified":"2025-07-30T14:56:05","modified_gmt":"2025-07-30T18:56:05","slug":"pim-data","status":"publish","type":"glossary","link":"https:\/\/syndigo.com\/pl\/glossary\/pim-data\/","title":{"rendered":"PIM Data"},"content":{"rendered":"\n<p>PIM data refers to any type of product information managed within a Product Information Management system.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-what-is-pim-data\"><strong>What is PIM Data?<\/strong><\/h2>\n\n\n\n<p>PIM Data includes all the structured and enriched product information managed within a <a href=\"https:\/\/syndigo.com\/product-information-management\/\">Product Information Management (PIM)<\/a> system, including product descriptions\u2014name and title, Stock Keeping Unit (SKU), brand name, product ID (such as UPC, EAN, GDSN), descriptive marketing content, features and benefits, technical specifications such as weights and dimensions, digital assets including images, videos, and marketing data including keywords, SEO content and metadata descriptions. images, and specifications. Accurate PIM data is essential for effective PXM.&nbsp;<\/p>\n\n\n\n<p>In today\u2019s digital commerce landscape, understanding how PIM data can help drive commerce-focused applications like <a href=\"https:\/\/syndigo.com\/what-is-product-experience-management\/\">PXM software<\/a>, retail content management, and Digital Asset Management (DAM) is essential. Syndigo PIM is integrated into the Product Experience Cloud to streamline data management for brands and retailers. By providing accurate, syndication-ready content in a complete and composable platform, Syndigo can help accelerate time to market, optimizing performance across all channels.&nbsp;&nbsp;<\/p>\n\n\n\n<div style=\"padding:56.25% 0 0 0;position:relative;\"><iframe src=\"https:\/\/player.vimeo.com\/video\/903378949?badge=0&amp;autopause=0&amp;player_id=0&amp;app_id=58479&amp;dnt=1\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" style=\"position:absolute;top:0;left:0;width:100%;height:100%;\" title=\"Syndigo Product Information Management (PIM)\"><\/iframe><\/div><script src=\"https:\/\/player.vimeo.com\/api\/player.js\"><\/script>\n","protected":false},"excerpt":{"rendered":"<p>PIM data refers to any type of product information managed within a Product Information Management system. <\/p>\n","protected":false},"author":2,"template":"","glossary_category":[214],"class_list":["post-74598","glossary","type-glossary","status-publish","hentry","glossary_category-product-information-management"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v21.8 (Yoast SEO v27.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>What is PIM Data?<\/title>\n<meta name=\"description\" content=\"Discover how Syndigo\u2019s PIM data solution centralizes product content\u2014descriptions, specs, assets &amp; SEO\u2014for faster, consistent multichannel delivery.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What is PIM Data?\" \/>\n<meta property=\"og:description\" content=\"Discover how Syndigo\u2019s PIM data solution centralizes product content\u2014descriptions, specs, assets &amp; SEO\u2014for faster, consistent multichannel delivery.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/syndigo.com\/pl\/glossary\/pim-data\/\" \/>\n<meta property=\"og:site_name\" content=\"Syndigo\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/syndigoLLC\" \/>\n<meta property=\"article:modified_time\" content=\"2025-07-30T18:56:05+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/syndigo.com\/wp-content\/uploads\/2024\/01\/Syndigo.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"1292\" \/>\n\t<meta property=\"og:image:height\" content=\"720\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@syndigoLLC\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/syndigo.com\\\/pl\\\/glossary\\\/pim-data\\\/\",\"url\":\"https:\\\/\\\/syndigo.com\\\/pl\\\/glossary\\\/pim-data\\\/\",\"name\":\"What is PIM Data?\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/syndigo.com\\\/pl\\\/#website\"},\"datePublished\":\"2025-07-18T16:30:05+00:00\",\"dateModified\":\"2025-07-30T18:56:05+00:00\",\"description\":\"Discover how Syndigo\u2019s PIM data solution centralizes product content\u2014descriptions, specs, assets & SEO\u2014for faster, consistent multichannel delivery.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/syndigo.com\\\/pl\\\/glossary\\\/pim-data\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/syndigo.com\\\/pl\\\/glossary\\\/pim-data\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/syndigo.com\\\/pl\\\/glossary\\\/pim-data\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/syndigo.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Glossary\",\"item\":\"https:\\\/\\\/syndigo.com\\\/fr\\\/glossary\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"PIM Data\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/syndigo.com\\\/pl\\\/#website\",\"url\":\"https:\\\/\\\/syndigo.com\\\/pl\\\/\",\"name\":\"Syndigo\",\"description\":\"Data Unlocked. 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