{"id":75085,"date":"2025-08-06T14:58:18","date_gmt":"2025-08-06T18:58:18","guid":{"rendered":"https:\/\/syndigo.com\/?post_type=glossary&#038;p=75085"},"modified":"2025-08-06T14:58:24","modified_gmt":"2025-08-06T18:58:24","slug":"amazon-a-plus","status":"publish","type":"glossary","link":"https:\/\/syndigo.com\/pl\/glossary\/amazon-a-plus\/","title":{"rendered":"Amazon A+ Content"},"content":{"rendered":"\n<p>Amazon A+ Content is a premium content format that enhances product listings on Amazon Product Detail Pages (PDPs) with rich visuals and brand storytelling.\u00a0<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-what-is-amazon-a-content-nbsp\"><strong>What is Amazon A+ Content?<\/strong>&nbsp;<\/h2>\n\n\n\n<p>Amazon A+ Content (formerly known as Amazon Enhanced Brand Content) allows brands to upgrade their Amazon PDPs with modules like comparison charts, image carousels, and detailed product descriptions. This content usually appears \u2018below the fold\u2019 and is designed to improve engagement, reduce returns, and increase conversion rates.&nbsp;<\/p>\n\n\n\n<p>Syndigo enables brands to create, manage, and publish Amazon A+ Content through a direct API connection. Its platform simplifies the process with pre-built templates and content harvesting tools, allowing brands to reuse Amazon Enhanced Content across other retail channels. By optimizing the Amazon PDP experience, brands can more easily tell their stories, provide compelling experiences, and grow sales across this critically important e-commerce marketplace.&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Amazon A+ Content is a premium content format that enhances product listings on Amazon Product Detail Pages (PDPs) with rich visuals and brand storytelling.\u00a0<\/p>\n","protected":false},"author":2,"template":"","glossary_category":[223],"class_list":["post-75085","glossary","type-glossary","status-publish","hentry","glossary_category-commerce"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v21.8 (Yoast SEO v27.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Amazon A+ Content: Enhance PDPs &amp; Boost Conversions<\/title>\n<meta name=\"description\" content=\"Learn how Amazon A+ Content improves product detail pages with rich visuals, brand storytelling, and higher conversions.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Amazon A+ Content: Enhance PDPs &amp; Boost Conversions\" \/>\n<meta property=\"og:description\" content=\"Learn how Amazon A+ Content improves product detail pages with rich visuals, brand storytelling, and higher conversions.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/syndigo.com\/pl\/glossary\/amazon-a-plus\/\" \/>\n<meta property=\"og:site_name\" content=\"Syndigo\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/syndigoLLC\" \/>\n<meta property=\"article:modified_time\" content=\"2025-08-06T18:58:24+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/syndigo.com\/wp-content\/uploads\/2024\/01\/Syndigo.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"1292\" \/>\n\t<meta property=\"og:image:height\" content=\"720\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@syndigoLLC\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/syndigo.com\\\/pl\\\/glossary\\\/amazon-a-plus\\\/\",\"url\":\"https:\\\/\\\/syndigo.com\\\/pl\\\/glossary\\\/amazon-a-plus\\\/\",\"name\":\"Amazon A+ Content: Enhance PDPs & Boost Conversions\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/syndigo.com\\\/pl\\\/#website\"},\"datePublished\":\"2025-08-06T18:58:18+00:00\",\"dateModified\":\"2025-08-06T18:58:24+00:00\",\"description\":\"Learn how Amazon A+ Content improves product detail pages with rich visuals, brand storytelling, and higher conversions.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/syndigo.com\\\/pl\\\/glossary\\\/amazon-a-plus\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/syndigo.com\\\/pl\\\/glossary\\\/amazon-a-plus\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/syndigo.com\\\/pl\\\/glossary\\\/amazon-a-plus\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/syndigo.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Glossary\",\"item\":\"https:\\\/\\\/syndigo.com\\\/fr\\\/glossary\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Amazon A+ Content\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/syndigo.com\\\/pl\\\/#website\",\"url\":\"https:\\\/\\\/syndigo.com\\\/pl\\\/\",\"name\":\"Syndigo\",\"description\":\"Data Unlocked. 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