{"id":3284,"date":"2021-12-14T16:39:00","date_gmt":"2021-12-14T16:39:00","guid":{"rendered":"https:\/\/syndigo.com\/ebook\/doorbuster-no-more-tis-the-seasonof-extended-holiday-sales\/"},"modified":"2023-08-08T09:31:58","modified_gmt":"2023-08-08T09:31:58","slug":"understanding-the-flatter-curves-of-2021-holiday-season","status":"publish","type":"post","link":"https:\/\/syndigo.com\/pl\/blog\/understanding-the-flatter-curves-of-2021-holiday-season\/","title":{"rendered":"Doorbuster No More? \u2018Tis the Season\u2026of Extended Holiday Sales"},"content":{"rendered":"\n<p><span style=\"font-size: 12pt;\"><em><span style=\"color: #54973e;\"><strong>by <\/strong><\/span><\/em><\/span><br><span style=\"font-size: 11pt;\"><em><span style=\"color: #54973e;\"><strong>Benny Blum &#8211; SVP, Product<\/strong><\/span><\/em><\/span><br><span style=\"font-size: 11pt;\"><em><span style=\"color: #54973e;\"><strong>Jennifer Ley &#8211; SVP, Enhanced Content<\/strong><\/span><\/em><\/span><\/p>\n\n\n\n<p>Growing up my family was in line at 4 AM on Black Friday hunting for doorbusters and strategizing how to divide and conquer to get all the deals before they were gone. Fast forward (enter the internet plus a couple of decades) and holiday deal hunting looks quite a bit different. This year my family didn\u2019t even think about putting on our parkas and standing inline partly due to COVID but also because I started hearing about Black Friday deals weeks before Thanksgiving and Cyber Week seems to have been extended all the way to Christmas. Some deals are still timebound to drive urgency but let\u2019s be honest &#8211; Black Friday \/ Cyber Monday is a Season and no longer a one-day event.<\/p>\n\n\n\n<p>The evolution from \u201cdoor busting\u201d to a six-week extravaganza has natural consequences. While there is still a visible peak in browsing and shopping around Black Friday \/ Cyber Monday, the long-term trend is starting to look a bit more like a mountain and less like skyscraper.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large wp-image-23779\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"698\" src=\"https:\/\/syndigo.com\/wp-content\/uploads\/2023\/08\/Graph-1-1024x698.png\" alt=\"\" class=\"wp-image-44969\"\/><figcaption class=\"wp-element-caption\">A \u201chands-eye view\u201d of recent Black Friday\/Cyber weekends.<\/figcaption><\/figure>\n\n\n\n<p>In 2019 Black Friday \/ Cyber Weekend accounted for almost 5% of observed web traffic for the entire year. Compare that to 2021 where that number slipped to just under 3%. That said the traffic surge started almost 2 weeks earlier in 2021 compared to 2019. So while the peak was noticeably lower this year, the overall relative volume may not end up being too far off once the season shakes out.<\/p>\n\n\n\n<p>In the past few seasons we\u2019ve seen several promotional periods within peak holiday but this year Santa brought a new challenge. We\u2019re all aware of the supply chain and inventory issues &#8211; labor shortages have impacted the availability of raw materials, pace of transportation, and driven up prices. Professor Smith\u2019s Econ 51a class taught me that when the demand is high [and inventory is low], the market will bear higher prices. However, some practical retail experience states that you must give shoppers a reason to come into your establishment and drive a sense of urgency to get the sale.<\/p>\n\n\n\n<p>So&#8230;how do you handle it when you know you need to offer a discount but don\u2019t have enough inventory on hand nor the \u201cneed\u201d to give up margin with demand exceeding supply? In our observations, we have seen heavy discounts on second runs &#8211; \u201csafe bets\u201d or last year\u2019s top items &#8211; which already have more refined supply chains and are reliable sellers. Where top items are being discounted, promotions are smaller and more limited.<\/p>\n\n\n\n<p>While the remainder of the holiday season plays out we\u2019ll keep working on our theories, crunching numbers, and sketching charts. Be sure to check back later this month when we publish our Holiday 2021 Roundup.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>by Benny Blum &#8211; SVP, ProductJennifer Ley &#8211; SVP, Enhanced Content Growing up my family was in line at 4 AM on Black Friday hunting [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":44617,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"advgb_blocks_editor_width":"","advgb_blocks_columns_visual_guide":"","_page_status":"","footnotes":""},"categories":[16],"tags":[18],"class_list":["post-3284","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","tag-enhanced-content"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v21.8 (Yoast SEO v27.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Understanding\u00a0the flatter curves of 2021\u2019s holiday season<\/title>\n<meta name=\"description\" content=\"So how did the weekend shake out? According to Salesforce, online spending was up only slightly during Black Friday.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Understanding\u00a0the flatter curves of 2021\u2019s holiday season\" \/>\n<meta property=\"og:description\" content=\"So how did the weekend shake out? According to Salesforce, online spending was up only slightly during Black Friday.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/syndigo.com\/pl\/blog\/understanding-the-flatter-curves-of-2021-holiday-season\/\" \/>\n<meta property=\"og:site_name\" content=\"Syndigo\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/syndigoLLC\" \/>\n<meta property=\"article:published_time\" content=\"2021-12-14T16:39:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-08-08T09:31:58+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/syndigo.com\/wp-content\/uploads\/0854\/07\/Enhanced-Content.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"628\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Syndigo\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@syndigoLLC\" \/>\n<meta name=\"twitter:site\" content=\"@syndigoLLC\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Syndigo\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":[\"Article\",\"BlogPosting\"],\"@id\":\"https:\\\/\\\/syndigo.com\\\/pl\\\/blog\\\/understanding-the-flatter-curves-of-2021-holiday-season\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/syndigo.com\\\/pl\\\/blog\\\/understanding-the-flatter-curves-of-2021-holiday-season\\\/\"},\"author\":{\"name\":\"Syndigo\",\"@id\":\"https:\\\/\\\/syndigo.com\\\/pl\\\/#\\\/schema\\\/person\\\/6a979e2ee10daa9d5e9cb730e09fb340\"},\"headline\":\"Doorbuster No More? \u2018Tis the Season\u2026of Extended Holiday Sales\",\"datePublished\":\"2021-12-14T16:39:00+00:00\",\"dateModified\":\"2023-08-08T09:31:58+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/syndigo.com\\\/pl\\\/blog\\\/understanding-the-flatter-curves-of-2021-holiday-season\\\/\"},\"wordCount\":478,\"publisher\":{\"@id\":\"https:\\\/\\\/syndigo.com\\\/pl\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/syndigo.com\\\/pl\\\/blog\\\/understanding-the-flatter-curves-of-2021-holiday-season\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/syndigo.com\\\/wp-content\\\/uploads\\\/0854\\\/07\\\/Enhanced-Content.jpg\",\"keywords\":[\"Enhanced Content\"],\"articleSection\":[\"Blog\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/syndigo.com\\\/pl\\\/blog\\\/understanding-the-flatter-curves-of-2021-holiday-season\\\/\",\"url\":\"https:\\\/\\\/syndigo.com\\\/pl\\\/blog\\\/understanding-the-flatter-curves-of-2021-holiday-season\\\/\",\"name\":\"Understanding\u00a0the flatter curves of 2021\u2019s holiday season\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/syndigo.com\\\/pl\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/syndigo.com\\\/pl\\\/blog\\\/understanding-the-flatter-curves-of-2021-holiday-season\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/syndigo.com\\\/pl\\\/blog\\\/understanding-the-flatter-curves-of-2021-holiday-season\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/syndigo.com\\\/wp-content\\\/uploads\\\/0854\\\/07\\\/Enhanced-Content.jpg\",\"datePublished\":\"2021-12-14T16:39:00+00:00\",\"dateModified\":\"2023-08-08T09:31:58+00:00\",\"description\":\"So how did the weekend shake out? According to Salesforce, online spending was up only slightly during Black Friday.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/syndigo.com\\\/pl\\\/blog\\\/understanding-the-flatter-curves-of-2021-holiday-season\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/syndigo.com\\\/pl\\\/blog\\\/understanding-the-flatter-curves-of-2021-holiday-season\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/syndigo.com\\\/pl\\\/blog\\\/understanding-the-flatter-curves-of-2021-holiday-season\\\/#primaryimage\",\"url\":\"https:\\\/\\\/syndigo.com\\\/wp-content\\\/uploads\\\/0854\\\/07\\\/Enhanced-Content.jpg\",\"contentUrl\":\"https:\\\/\\\/syndigo.com\\\/wp-content\\\/uploads\\\/0854\\\/07\\\/Enhanced-Content.jpg\",\"width\":1200,\"height\":628,\"caption\":\"Enhanced-Content\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/syndigo.com\\\/pl\\\/blog\\\/understanding-the-flatter-curves-of-2021-holiday-season\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/syndigo.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Doorbuster No More? \u2018Tis the Season\u2026of Extended Holiday Sales\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/syndigo.com\\\/pl\\\/#website\",\"url\":\"https:\\\/\\\/syndigo.com\\\/pl\\\/\",\"name\":\"Syndigo\",\"description\":\"Data Unlocked. Potential Unleashed.\",\"publisher\":{\"@id\":\"https:\\\/\\\/syndigo.com\\\/pl\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/syndigo.com\\\/pl\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/syndigo.com\\\/pl\\\/#organization\",\"name\":\"Syndigo\",\"url\":\"https:\\\/\\\/syndigo.com\\\/pl\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/syndigo.com\\\/pl\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/syndigo.com\\\/wp-content\\\/uploads\\\/2024\\\/01\\\/Syndigo.png\",\"contentUrl\":\"https:\\\/\\\/syndigo.com\\\/wp-content\\\/uploads\\\/2024\\\/01\\\/Syndigo.png\",\"width\":696,\"height\":696,\"caption\":\"Syndigo\"},\"image\":{\"@id\":\"https:\\\/\\\/syndigo.com\\\/pl\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/syndigoLLC\",\"https:\\\/\\\/x.com\\\/syndigoLLC\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/syndigo\",\"https:\\\/\\\/www.youtube.com\\\/channel\\\/UC4W-3BtMfXVAwReREonADRg\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/syndigo.com\\\/pl\\\/#\\\/schema\\\/person\\\/6a979e2ee10daa9d5e9cb730e09fb340\",\"name\":\"Syndigo\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/d0a4932e023bb940b48ac9e06cbcf9f8f842e6bfabb17693c25f6968529c2043?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/d0a4932e023bb940b48ac9e06cbcf9f8f842e6bfabb17693c25f6968529c2043?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/d0a4932e023bb940b48ac9e06cbcf9f8f842e6bfabb17693c25f6968529c2043?s=96&d=mm&r=g\",\"caption\":\"Syndigo\"},\"description\":\"Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.\",\"sameAs\":[\"https:\\\/\\\/syndigo.com\"],\"url\":\"https:\\\/\\\/syndigo.com\\\/pl\\\/author\\\/admin-aghoshx\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Understanding\u00a0the flatter curves of 2021\u2019s holiday season","description":"So how did the weekend shake out? According to Salesforce, online spending was up only slightly during Black Friday.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"og_locale":"en_US","og_type":"article","og_title":"Doorbuster No More? \u2018Tis the Season\u2026of Extended Holiday Sales","og_description":"So how did the weekend shake out? According to Salesforce, online spending was up only slightly during Black Friday.","og_url":"https:\/\/syndigo.com\/pl\/blog\/understanding-the-flatter-curves-of-2021-holiday-season\/","og_site_name":"Syndigo","article_publisher":"https:\/\/www.facebook.com\/syndigoLLC","article_published_time":"2021-12-14T16:39:00+00:00","article_modified_time":"2023-08-08T09:31:58+00:00","og_image":[{"width":1200,"height":628,"url":"https:\/\/syndigo.com\/wp-content\/uploads\/0854\/07\/Enhanced-Content.jpg","type":"image\/jpeg"}],"author":"Syndigo","twitter_card":"summary_large_image","twitter_creator":"@syndigoLLC","twitter_site":"@syndigoLLC","twitter_misc":{"Written by":"Syndigo","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":["Article","BlogPosting"],"@id":"https:\/\/syndigo.com\/pl\/blog\/understanding-the-flatter-curves-of-2021-holiday-season\/#article","isPartOf":{"@id":"https:\/\/syndigo.com\/pl\/blog\/understanding-the-flatter-curves-of-2021-holiday-season\/"},"author":{"name":"Syndigo","@id":"https:\/\/syndigo.com\/pl\/#\/schema\/person\/6a979e2ee10daa9d5e9cb730e09fb340"},"headline":"Doorbuster No More? \u2018Tis the Season\u2026of Extended Holiday Sales","datePublished":"2021-12-14T16:39:00+00:00","dateModified":"2023-08-08T09:31:58+00:00","mainEntityOfPage":{"@id":"https:\/\/syndigo.com\/pl\/blog\/understanding-the-flatter-curves-of-2021-holiday-season\/"},"wordCount":478,"publisher":{"@id":"https:\/\/syndigo.com\/pl\/#organization"},"image":{"@id":"https:\/\/syndigo.com\/pl\/blog\/understanding-the-flatter-curves-of-2021-holiday-season\/#primaryimage"},"thumbnailUrl":"https:\/\/syndigo.com\/wp-content\/uploads\/0854\/07\/Enhanced-Content.jpg","keywords":["Enhanced Content"],"articleSection":["Blog"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/syndigo.com\/pl\/blog\/understanding-the-flatter-curves-of-2021-holiday-season\/","url":"https:\/\/syndigo.com\/pl\/blog\/understanding-the-flatter-curves-of-2021-holiday-season\/","name":"Understanding\u00a0the flatter curves of 2021\u2019s holiday season","isPartOf":{"@id":"https:\/\/syndigo.com\/pl\/#website"},"primaryImageOfPage":{"@id":"https:\/\/syndigo.com\/pl\/blog\/understanding-the-flatter-curves-of-2021-holiday-season\/#primaryimage"},"image":{"@id":"https:\/\/syndigo.com\/pl\/blog\/understanding-the-flatter-curves-of-2021-holiday-season\/#primaryimage"},"thumbnailUrl":"https:\/\/syndigo.com\/wp-content\/uploads\/0854\/07\/Enhanced-Content.jpg","datePublished":"2021-12-14T16:39:00+00:00","dateModified":"2023-08-08T09:31:58+00:00","description":"So how did the weekend shake out? According to Salesforce, online spending was up only slightly during Black Friday.","breadcrumb":{"@id":"https:\/\/syndigo.com\/pl\/blog\/understanding-the-flatter-curves-of-2021-holiday-season\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/syndigo.com\/pl\/blog\/understanding-the-flatter-curves-of-2021-holiday-season\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/syndigo.com\/pl\/blog\/understanding-the-flatter-curves-of-2021-holiday-season\/#primaryimage","url":"https:\/\/syndigo.com\/wp-content\/uploads\/0854\/07\/Enhanced-Content.jpg","contentUrl":"https:\/\/syndigo.com\/wp-content\/uploads\/0854\/07\/Enhanced-Content.jpg","width":1200,"height":628,"caption":"Enhanced-Content"},{"@type":"BreadcrumbList","@id":"https:\/\/syndigo.com\/pl\/blog\/understanding-the-flatter-curves-of-2021-holiday-season\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/syndigo.com\/"},{"@type":"ListItem","position":2,"name":"Doorbuster No More? \u2018Tis the Season\u2026of Extended Holiday Sales"}]},{"@type":"WebSite","@id":"https:\/\/syndigo.com\/pl\/#website","url":"https:\/\/syndigo.com\/pl\/","name":"Syndigo","description":"Data Unlocked. Potential Unleashed.","publisher":{"@id":"https:\/\/syndigo.com\/pl\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/syndigo.com\/pl\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/syndigo.com\/pl\/#organization","name":"Syndigo","url":"https:\/\/syndigo.com\/pl\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/syndigo.com\/pl\/#\/schema\/logo\/image\/","url":"https:\/\/syndigo.com\/wp-content\/uploads\/2024\/01\/Syndigo.png","contentUrl":"https:\/\/syndigo.com\/wp-content\/uploads\/2024\/01\/Syndigo.png","width":696,"height":696,"caption":"Syndigo"},"image":{"@id":"https:\/\/syndigo.com\/pl\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/syndigoLLC","https:\/\/x.com\/syndigoLLC","https:\/\/www.linkedin.com\/company\/syndigo","https:\/\/www.youtube.com\/channel\/UC4W-3BtMfXVAwReREonADRg"]},{"@type":"Person","@id":"https:\/\/syndigo.com\/pl\/#\/schema\/person\/6a979e2ee10daa9d5e9cb730e09fb340","name":"Syndigo","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/d0a4932e023bb940b48ac9e06cbcf9f8f842e6bfabb17693c25f6968529c2043?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/d0a4932e023bb940b48ac9e06cbcf9f8f842e6bfabb17693c25f6968529c2043?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/d0a4932e023bb940b48ac9e06cbcf9f8f842e6bfabb17693c25f6968529c2043?s=96&d=mm&r=g","caption":"Syndigo"},"description":"Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.","sameAs":["https:\/\/syndigo.com"],"url":"https:\/\/syndigo.com\/pl\/author\/admin-aghoshx\/"}]}},"author_meta":{"display_name":"Syndigo","author_link":"https:\/\/syndigo.com\/pl\/author\/admin-aghoshx\/"},"featured_img":"https:\/\/syndigo.com\/wp-content\/uploads\/0854\/07\/Enhanced-Content-300x157.jpg","coauthors":[],"tax_additional":{"categories":{"linked":["<a href=\"https:\/\/syndigo.com\/pl\/category\/blog\/\" class=\"advgb-post-tax-term\">Blog<\/a>"],"unlinked":["<span class=\"advgb-post-tax-term\">Blog<\/span>"]},"tags":{"linked":["<a href=\"https:\/\/syndigo.com\/pl\/category\/blog\/\" class=\"advgb-post-tax-term\">Enhanced Content<\/a>"],"unlinked":["<span class=\"advgb-post-tax-term\">Enhanced Content<\/span>"]}},"comment_count":0,"relative_dates":{"created":"Posted 4 years ago","modified":"Updated 3 years ago"},"absolute_dates":{"created":"Posted on December 14, 2021","modified":"Updated on August 8, 2023"},"absolute_dates_time":{"created":"Posted on December 14, 2021 4:39 pm","modified":"Updated on August 8, 2023 9:31 am"},"featured_img_caption":"","series_order":"","_links":{"self":[{"href":"https:\/\/syndigo.com\/pl\/wp-json\/wp\/v2\/posts\/3284","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/syndigo.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/syndigo.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/syndigo.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/syndigo.com\/pl\/wp-json\/wp\/v2\/comments?post=3284"}],"version-history":[{"count":0,"href":"https:\/\/syndigo.com\/pl\/wp-json\/wp\/v2\/posts\/3284\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/syndigo.com\/pl\/wp-json\/wp\/v2\/media\/44617"}],"wp:attachment":[{"href":"https:\/\/syndigo.com\/pl\/wp-json\/wp\/v2\/media?parent=3284"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/syndigo.com\/pl\/wp-json\/wp\/v2\/categories?post=3284"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/syndigo.com\/pl\/wp-json\/wp\/v2\/tags?post=3284"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}