Product Data Fuels the Customer Experience
A Comprehensive Strategy And Solution Are Required to Optimize Commerce Success
There are multiple challenges suppliers experience in managing product content in today’s marketplace. Rapid increases in eCommerce usage, shifting supply chain availability, expanding content requirements, and a global pandemic are just a few of the hurdles to overcome. What is clear is that existing legacy systems and process have difficulty keeping up. Gone are the days of managing content in a PIM and sending it to a retailer without a second thought.