
Wells is a leading retail brand in the health, beauty, and well-being sector, with a strong nationwide presence supported by an extensive store network and a growing digital platform. As part of the Sonae Group, one of Portugal’s largest retail organizations, Wells is committed to making everyday health and personal care more accessible to all.
The brand offers a comprehensive ecosystem that combines a wide range of products – such as dermocosmetics, makeup, perfumes, baby and mothers care, supplements, and Non-prescription medications – with specialized services in areas like optics, audiology, nutrition and aesthetics. This integrated approach allows Wells to provide a convenient and holistic solution for consumers’ daily needs.
Its widespread presence of over 300 stores across Portugal reinforces its role as a trusted and convenient destination, delivering a seamless and customer-centric experience both in-store and online.

Syndigo Enhanced Content goes beyond basic product descriptions by incorporating rich media elements to provide customers with a deeper understanding of your product and enhance their shopping experience. It lets you visually showcase your product’s features, tell a compelling brand story, and give shoppers a better understanding of what they’re buying.
Syndigo enables the creation of this dynamic content through various widgets, including Feature Sets, Videos, Image Galleries, and 360-View for visual storytelling; Interactive Tours and Carousels for engaging, clickable experiences; and Specifications and Comparison Tables to present technical details and product comparisons clearly.
Through our partnership with Syndigo, suppliers gain access to in-depth analytics that reveal how content performs — including views, engagement, clicks on specific elements, and time spent on page. These insights help suppliers better understand shopper preferences and tailor content to meet their needs.
