La gestion des données de référence clients (MDM) est essentielle pour les entreprises qui souhaitent améliorer l’expérience client, renforcer leurs relations avec leurs partenaires commerciaux, prendre de meilleures décisions et rationaliser leurs opérations. Notre brochure offre un aperçu complet de la manière dont la solution Customer MDM de Syndigo peut vous aider à atteindre ces objectifs.
By the end of this course, you will be able to:
Apply Syndigo MDM best practices to manage, govern, and optimize customer master data at scale.
Leverage analytics, dashboards, self-service reporting, and system monitoring to measure data quality and operational performance.
Configure integration profiles, import/export processes, and tenant settings to support enterprise data management.
Explore customer data through Graph, Hierarchy, and Organization views for better relationship analysis.
Configure security, roles, and entity- and attribute-level permissions to protect sensitive customer data.
Apply data governance, validation, computation rules, and business conditions to improve data quality and consistency.
Configure and use key MDM applications such as Deduplication, Match Data Profiler, Address Management, D&B Identification, ML Match Models, and Segmentation.
Implement Golden Record Management using deterministic and ML-based matching, merge rules, and threshold configurations.
Design and configure a robust Customer MDM data model, including entities, attributes, relationships, and reference data.
The Right Learning Journey for Every Role Explore industry-leading, role-based Customer MDM learning journeys tailored to your business goals—learn anytime, anywhere, at your own pace.