Product data has a funny way of becoming everyone’s problem.
When product information is locked away in spreadsheets, inboxes, disconnected systems, and institutional knowledge, teams spend more time chasing answers than getting products to market. New launches slow down, compliance risks grow, customer experiences suffer.
The brands pulling ahead are making their product information easier to trust, easier to use, and easier to move wherever business happens.
Here are five examples of companies that used Product Information Management (PIM) to solve real business problems and create measurable advantages, from avoiding seven-figure compliance costs to cutting weeks of manual work.
When dirty data costs seven figures
Compliance: Preventing million-dollar compliance fines
When you’re growing fast, roadblocks caused by regulatory complexity are some of the most frustrating ways to lose momentum.
As Liquid I.V. expanded, keeping product information accurate and compliant across its exploding list of retail and ecommerce channels became increasingly important and challenging. It faced frequent and severe penalties for inaccurate product data and incomplete item records—including one that tallied nearly $1 million. The company needed a better way to manage critical product data while reducing the risk that comes with manual processes and disconnected information.
PIM helped Liquid I.V. gain greater control and visibility over product information, creating a reliable unified source of data it could share with retailers. The payoff was substantial: the company’s rate of fines dropped to zero while giving teams greater confidence in the data they rely on every day.
The best efficiency gain is effort you never spend
Efficiency: Reduced time spent processing product data by 86%
Managing product information across a large CPG portfolio can be a huge drain on time and resources.
J.M. Smucker needed a faster, more efficient way to manage product data without relying on time-consuming manual processes. By bringing product information together in PIM, teams spent less time chasing data and more time focusing on getting products to market.
The result was an 86% reduction in time spent processing product data, turning a critical business process into a competitive advantage.
Better product records. Faster work.
Efficiency: Cut data enrichment time by 62%
For Freedom Furniture, creating complete and accurate product information was taking too much effort.
With thousands of product attributes to manage, manual enrichment slowed teams down and made it harder to keep information current. PIM helped simplify how product data was managed, maintained, and shared across the business.
That translated into a 62% reduction in data enrichment time, helping teams move faster while maintaining the quality customers expect when considering major big-ticket furniture purchases.
You can’t improve what you can’t see
Data quality: Identified errors in 30% of product records
L’Occitane en Provence manages a complex global product catalog spanning international markets, diverse channels, and fragmented systems.
Like many growing organizations, hidden data quality issues accumulated over time that hindered agility and threatened the legendary beauty brand’s ability to scale. After implementing PIM, the company gained much clearer visibility into its product information, uncovering and resolving errors in 30% of product records.
Finding those issues was the first step toward improving product data quality, reducing downstream problems, and enabling the business to act with confidence everywhere its customers shop.
Customers notice when product information gets better
Customer experience: Increased customer satisfaction by 50%
Customer expectations are always changing, even for iconic products.
Victorinox wanted to deliver more consistent product experiences across channels and touchpoints. By improving the way product information was managed and maintained for its entire catalog including the signature Swiss Army Knife, the company made it easier for customers to find the accurate details they needed.
The result was a 50% increase in customer satisfaction, proving that better product information creates better customer experiences.
Cleaner records, stronger results
The common thread across these stories is the power of trustworthy data.
When teams trust their product information, they move faster. When retailers trust it, products get listed correctly. When regulators trust it, compliance risks shrink. And when customers trust it, they’re more likely to choose the product in the moment of decision.
Ready for more inspiration? Explore the complete customer success stories and see what’s possible when your product information is complete, accurate, and ready wherever decisions get made.
That’s why leading brands are treating product information as a competitive advantage, not an administrative task. The businesses that get ahead aren’t simply collecting data. They’re putting it to work.
