Marketplace Syndication
Automated delivery of product data to online marketplaces, ensuring compliant and optimized product listings for each platform.
What is Marketplace Syndication?
Marketplace syndication refers to the automated delivery of product data to online marketplaces such as Amazon, Walmart, or Target. It ensures that product listings are complete, compliant, and optimized for each platform’s unique requirements. This is a key component of PXM, helping brands boost visibility, drive conversions, and maintain control and consistency of their digital shelf presence.