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Schnucks

Activate New Schnucks Content Capabilities

Publish Brand Core Content and Enhanced Content to support the new Schnucks digital experience.

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Syndigo

What’s New?

Schnucks requires suppliers to publish complete product content, including core item data, product images, nutrition information, allergens, and marketing copy to create richer product experiences and strengthen the digital shelf presence of your products. Syndigo helps brands meet these requirements and more by enhancing the product page experience.

What content elements are required to provide complete data coverage?

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Core Item Content: UPC/GTIN, brand name, product description, size, unit of measure, and physical product dimensions.

Product Imaging: High-resolution packaging photography including Front, Back, Left Panel, Right Panel, Nutrition Panel, and Ingredient Statement views. Images must be .JPEG, .JPG, or .PNG format.

Nutrition & Ingredient Data: Full text-based ingredient statements and complete nutritional panel facts.

Wellness Attributes & Allergens: Structural tags for dietary claims and allergen disclosures (e.g., Gluten-Free, Nut-Free, Organic, Plant-Based).

Marketing Copy: Long descriptions and key feature/benefit bullet points.

Brand Core Content (Optional): Feature Benefits, Marketing Copy, Keywords, Main Product Image, Mobile Hero Image, Lifestyle Images.

Enhanced Content (Optional): “Below-the-Fold” rich media or enhanced digital assets to optimize digital merchandising.

Read Schnucks' requirement letter sent to suppliers.

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Take Advantage of These New Capabilities

Syndigo can help you publish the required product information to Schnucks and take advantage of new content options, including Brand Core Content and Enhanced Content.

Take Control of Your Core Content

Empower shopper trust while delivering brand consistency and transparency. Power your omni-commerce experience that drives sales and supply chain efficiency. Core content includes:

  • Product Name

  • Etikett-Informationen

  • Description

  • Package Information

  • Funktionsdetails und Vorteile

  • Produktwarnungen oder Warnhinweise

Captivate Customers with Rich Media

Grow add-to-cart rates with rich media and engaging, interactive content on your e-commerce product pages. Enhanced Content like comparison charts, lifestyle imagery, in-line videos and downloadable documents help distinguish your products online and position them in the best possible light.

KI-Content
  • Publish engaging visual descriptions using existing media

  • Einmal erstellen, auf allen Geräten anzeigen

  • Einfache Zusammenstellung interaktiver Produkttouren

  • Metriken zur Kundenbindung und -interaktion anzeigen

GDSN-Publishing:

Bessere Sichtbarkeit

Sorgen Sie mit GDSN-Publishing von Syndigo für eine sichere Verteilung standardisierter, qualitativ hochwertiger Produktdaten. Automatisierte Synchronisierung, Validierung und Compliance gewährleisten Datenintegrität und eine schnelle Markteinführung.

GDSN-Publishing
  • Datenintegrität sicherstellen

    Stellen Sie qualitativ hochwertige, standardisierte Produktlistings durch automatisierte Datensynchronisierung und -validierung sicher.

  • Schnellere Markteinführung

    Reduzieren Sie Fehler und inkonsistente Daten durch Echtzeit-Updates.

  • Verbessern Sie die globale Sichtbarkeit von Produkten

    Verteilen Sie Daten sicher an Händler, Distributoren und Behörden.

  • Zuverlässige Reporting-Tools

    Überwachen und verwalten Sie die Datengenauigkeit und Einhaltung von Vorschriften anhand detaillierter Berichte.

Complete the form to learn how to get started and understand Schnucks' content requirements.