How trusted product data, GS1 standards and product experience create true commerce readiness
Commerce is evolving rapidly – no longer driven solely by people, but increasingly shaped by AI assistants, shopping agents, social channels, and connected experiences. For brands and retailers, this means product data and content quality are now the key factors for visibility, trust, and conversion.
In this webinar, GS1 Australia & Syndigo will provide a practical, step-by-step framework to help Australian brands and retailers prepare for the era of agentic, social, and connected commerce. This is not hype – it’s actionable guidance for achieving measurable impact.
What You’ll Take Away
By attending, you’ll gain:
- A 5-Step Commerce Readiness Playbook: Establish governance, ensure omnichannel syndication, use enhanced content strategically, build digital shelf intelligence, and achieve AI readiness.
- Standards & Best Practices: Understand how GS1 standards, identifiers, and 2D codes enable scalable product data quality and connected commerce.
- Real-World Guidance: Learn the practical steps organizations are taking to improve product data quality, reduce errors and returns, and ensure their products are ready for retailers, marketplaces, and emerging AI-driven commerce channels.
- Practical Actions for Your Daily Business: Get clear, actionable steps you can apply immediately to strengthen governance, meet GS1 and retailer requirements, and keep your product information accurate, trusted, and ready for every channel.
