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Publish Rich Product Content on Staples.com

Enhance Item Detail Pages, Engage Consumers & Drive Sales with Syndigo

Make Your Products Stand Out at Staples

Core Content and Data Syndication

Create, collect, enrich and manage your product information to optimize your eCommerce experience.

Rich Media

With rich media and interactive experiences on Staples, manufacturers see a measurable increase in online sales.

Capture Shopper Attention and Grow Sales at Staples

Core Content and Data Syndication*

Set up and manage your essential item data at Staples from a centralized location. Publish item data, images, feature bullets and more to deliver a consistent and transparent omni-commerce experience that drives sales and supply chain efficiency. Content includes:

  • Marketing Copy
  • Feature Bullets
  • Images
  • Video
  • Staples’s Item Attribution

*Note: All Core Content is subject to Staples’s Data Review process before publication

Content and Data Syndication to Staples

Syndication gives you the ability to publish data and content from one source to multiple retailers, including Staples.

It is used to support new item setup.

Captivate Customers with Rich Media

Increase conversion an average of 90% on Staples.com with rich media and engaging, interactive content on your product pages. Enhanced Content is an important part of Staples’s mission to provide an exceptional shopping experience and forms a large part of your Staples Content Score.

  • Publish engaging visual descriptions using existing media assets
  • Create once, display across devices
  • Easily assemble interactive product tours
  • See metrics on shopper engagement and interaction
  • Edit content any time and quickly republish without Staples Data Review

*Note: Enhanced Content is a separate solution from Core Content and other data

Already Syndicating Core Product Data With Syndigo?

If you already syndicate core product data with Syndigo, please visit the Staples Help Center Article for next steps to begin using the portal to set up new items for Staples. This can include basic product content attributes as well as rich media content through our Enhanced Content connection.

Help Center Article

Get in touch today to see how we can improve your product information management experience.