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Is Your Product Content Naughty or Nice?
The nature of holiday shopping is evolving—is your product content keeping up?
We surveyed over 1,400 holiday shoppers to measure their product experience through the critical 2023 Black Friday/Cyber Monday shopping event. The results reveal key insights brands can use to maximize sales through the rest of the year and prepare for an even better 2024 holiday season.
Download the guide now for the complete results and analysis.
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What kind of product content prompts gift purchases?
Did customers find the right information about my products on Black Friday?
How can I reduce holiday returns with content?