Syndigo Connect 2025

May 20-21, 2025

ES Downtown Nashville

The Sound of Commerce: Remixing the Future of Retail

Music and commerce share a universal rhythm—both bring people together, create unforgettable experiences, and drive culture forward. Just as a great song resonates with its audience, a seamless shopping experience strikes the perfect chord with consumers.

Syndigo Connect 2025 is all about finding that perfect harmony. From AI-powered insights to omnichannel engagement, we’re exploring how businesses can fine-tune their strategies to stay ahead in a rapidly evolving retail landscape. Whether it’s the pulse of retail media, the rhythm of in-store innovation, or the melody of customer loyalty, each session will drop fresh insights on how to create experiences that hit all the right notes.

Join industry leaders, tech pioneers, and commerce disruptors as we turn up the volume on PXM (Product Experience Management) and explore:

How data and technology compose the ultimate shopping journey
Why personalization is the key to creating superfans (aka loyal customers)
The rise of retail media and its impact on the next generation of advertising
How the digital and physical worlds are merging into one seamless setlist

From opening acts to encore-worthy insights, this event will reimagine the way you think about commerce. Get ready to turn up the volume and step into the future—because the next big hit in retail starts here.

Explore Our Speakers

Claudia Johnson

Technical Advisor to CEO
FLywheel

Simon Angove

Chief Executive Officer
Syndigo

Stephanie Nelson

VP of Commerce and Performance Media
Acosta Group

Chris Teer

Director of eCommerce & Marketing Technologies
Stanley Black & Decker, Inc.

Helen Grimster

Former Gartner Analyst – Queen of PXM
Syndigo

Spencer Millerberg

Founding Partner
DetailPage

Bryan Smith

Global Head of Industry Solutions, Consumer Industries
Databricks

Event Schedule

Day 1: Industry Experience

Who Should Attend?

Retailers, Brands & Marketers – Driving product experiences, omnichannel commerce, and consumer engagement.
E-commerce, PXM, & Retail Media Leaders – Optimizing storytelling, syndication, and conversion strategies.
Tech, Data & Commerce Innovators – Advancing AI, data integration, and digital transformation.

May 20, 2025

Tue

From Data to Delight: Maximizing Product Data for Impact, Innovation & Emotion – A Nashville Experience
Unlock the power of product data to drive seamless, high-impact commerce experiences. Learn how to transform insights into action, optimize every touchpoint, and create lasting consumer connections—from creation to checkout.

10:00 AM – 10:15 AM

Opening Keynote – “Setting the Stage: Striking the Right Note from Creation to Checkout
Discover how brands can harmonize data, AI, and creativity to craft seamless product experiences that drive engagement, enhance trust, and boost revenue.

10:15 AM – 10:45 AM

In Tune with the Market: Understanding Retail & Consumer Trends
Learn how retailers activate real-time data and AI to create personalized, seamless shopping experiences and drive deeper consumer connections.

10:45 AM – 11:15 AM

Remixing Success: Leveraging MDM, PIM & PXM to Make Products Shine
Explore how MDM, PIM, and PXM work together to create a single source of truth for product data—enhancing consistency, accelerating time to market, and powering AI-driven automation for better personalization and engagement.

11:15 AM – 11:45 AM

Striking a Chord: Describing Products to Win Traffic & Drive Sales
Learn how blending creativity, data-driven insights, and SEO helps brands optimize product content to boost visibility, engagement, and conversions.

11:45 AM – 12:15 PM

Composing a Symphony: Mastering the Data Maze to Build Your Product Ecosystem
Discover how structured product data, AI-powered insights, and omnichannel integrations streamline operations and enhance commerce success.

12:15 PM – 1:15 PM

Lunch & Networking

1:15 PM – 2:00 PM

Rocking the Retail Stage: Translating Digital Success to In-Store Brilliance
Learn how brands leverage digital insights and automation to create seamless omnichannel shopping experiences that connect digital and physical retail.

2:00 PM – 2:45 PM

Hitting the High Notes: Media & Storytelling to Amplify Your Product’s Shine
Discover how retail media, AI-powered storytelling, and data-driven advertising help brands capture attention and drive engagement and loyalty.

2:45 PM – 3:30 PM

Orchestrating the Checkout: Optimizing the Online Purchase Funnel
Explore how brands reduce cart abandonment and improve conversions through optimized product pages, UX enhancements, and AI-driven personalization.

3:30 PM – 3:50 PM

Encore! Optimizing Product & Commerce Experiences for Lasting SuccessLearn how data-driven personalization, post-purchase engagement, and retention strategies turn buyers into loyal brand advocates.

3:50 PM – 4:00 PM

Finale: The Road Ahead
Recap key takeaways and explore future innovations that will shape commerce through data activation and consumer engagement.

4:00 PM – 6:00 PM

Discovery Center – The Jam Session
Experience a hands-on showcase of the latest tools and technologies designed to optimize product data, enhance experiences, and drive business success.

Day 2: User Training

Who Should Attend?

Syndigo customers only:

Syndigo Users at All Levels – New, existing, and occasional users looking to reset, refresh, or expand their expertise.
Power Users & PIM Enthusiasts – Those eager to explore the latest features, optimize their experience, or leverage Marketplace apps.
Partners & Agencies – Professionals managing Syndication content (Core, Enhanced Content, GDSN, etc.) on behalf of Syndigo customers.

May 21, 2025

Wed

9:00 AM – 3:00 PM

Syndigo Academy: Join us for an unparalleled learning experience designed to elevate your Syndigo expertise and success!

What’s Included for User Training Attendees

Customized Course Selection

Choose from a variety of courses that fit your needs.
Can’t decide between multiple sessions? No worries! You’ll have access to all coursework after the event.

Personalized Learning Support

Every registrant receives a 15-minute consultation to help curate their Syndigo Academy course selections and tailor their event agenda—ensuring you get the maximum value from your experience.

Exclusive 1:1 Micro-Sessions with Syndigo Experts (Optional)

Get personalized guidance from Product and Solution experts to address your unique questions and challenges.
Each micro-session includes pre- and post-event 15-minute calls for deeper engagement and follow-up.

Ongoing Training & Support

Every attendee receives a 1-hour follow-up 1:1 training session and a recap session with a Syndigo Enablement & Training expert.

A Day of Learning, Networking & Fun!

Enjoy great food, engaging discussions, and expert insights while connecting with peers and industry leaders.

Exclusive Certifications for User Training Attendees

Earn unique certifications such as:

Syndigo Super User
GDSN Resolution
Enhanced Content Reporting & Creation Super User

Analytics Super User
Advanced Syndication Tools
Verified Content Super User

All certifications come with a LinkedIn badge to showcase your expertise!

Complete this form so we can confirm your registration

What last year’s attendees had to say

Need Help Getting Approval?

We’ve got you covered! Download a customizable letter to help justify your attendance at Syndigo Connect 2025.

Download Here

Hotel Information

Enjoy the best of both worlds by staying at the new ES Hilton Downtown Nashville, sharing the same building as 1Hotel—offering a luxurious atmosphere while keeping you just steps away from all the event action!

Book your stay here!

Countdown to Connect

Watch the 2024 Syndigo Connect Highlight Reel

Feel the energy, hear the impact, and see the moments that made this event so meaningful!