Channel Syndication

Distribution of product content across sales and marketing channels to deliver a unified product experience.

What is Channel Syndication?

Channel syndication is the process of distributing consistent, enriched product content across various sales and marketing channels—like e-commerce sites, mobile apps, and in-store displays. It ensures that every touchpoint delivers a unified product experience, which is essential for effective Product Experience Management (PXM). By automating this process, brands can accelerate time-to-market and maintain content accuracy everywhere their products appear.