New! The State of Product Experience 2025: Uncover what drives loyalty, sales and trust.
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- English
- Français
- German
- Polski
New! The State of Product Experience 2025: Uncover what drives loyalty, sales and trust.
Product content is more than just information—it’s the foundation of how shoppers and customers experience a brand. In this edition of our annual global consumer research study, we uncovered how consumers interact with product content, what they expect from brands, and how content influences their buying decisions across every channel.
We surveyed more than 8,500 shoppers across six major markets around the world to understand how product experiences shape perception, loyalty, and sales in 2025. Their responses reveal powerful insights for retailers and consumer brands to shape strategy and optimize the customer journey.
Download the guide now for the complete results and analysis.
Inside The State of Product Experience Report
Get your copy now!
Think you know what drives purchase decisions?
Your customers might surprise you.
Tuesday, June 24, 2025
12:00PM EST / 9:00 AM PT
Hear straight from your customers what they want and expect from your product data, descriptions, images, and multimedia.
This year’s research covered broad consumer audiences across Brazil, France, Germany, Mexico, the US, and the UK to offer global and localized insights on improving the product experience.
Grab a high-level view of how consumer sentiment is shifting over time and see what your shoppers think about trending economic circumstances and topics like nation-of-origin information.
