Content Management System (CMS)

A technology platform that allows users to create, manage, and publish digital content to support their online marketing efforts. 

What is Content Management System (CMS)?

A Content Management System (CMS) is a software platform that allows users to create, manage, and publish digital content—typically for websites and online stores. While CMS platforms manage web content, they often integrate with PXM systems to ensure that product information is consistent, enriched, and aligned across all digital experiences.