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Enhance Product Experiences & Drive Sales With AI-Powered Content

Syndigo Enhanced Content

Create, manage, and syndicate rich media like videos, interactive modules, and 360-degree views across every product page. Enhanced content lets you showcase your brand, differentiate products, and control the experience. Engage shoppers with, AI-powered content that informs, entertains, and brings the in-store feel online.

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For Brands

Increase Conversions and Drive Engagement at Scale

Enhance your brand’s presence with AI-powered Enhanced Content. Deliver immersive product experiences that boost engagement and conversions, while ensuring automation, consistency, and scalability across every channel.

Immersive Experiences Everywhere

Create rich, interactive content that keeps shoppers engaged and confident in their purchase decisions.

AI-Powered Automation

Streamline content creation and management with intelligent workflows that eliminate manual effort and accelerate time-to-market.

Consistency Across Channels

Maintain brand integrity with standardized, optimized content that performs everywhere your products appear.

Scalable Performance

Grow without limits. Create, publish, and monitor Enhanced Content at scale, backed by continuous data-driven optimization.

For Retailers

Deliver Consistent, Engaging Experiences Across Every Touchpoint

As AI transforms how consumers search and shop, through voice assistants, generative platforms, and conversational commerce, retailers need content that’s ready for these new experiences. Syndigo’s AI-powered Enhanced Content ensures your product pages deliver consistent, high-quality information everywhere shoppers engage, while automating workflows for scale and efficiency.

Increase Engagement & Time on Page

Deliver immersive content like 360-degree views, videos, and interactive modules that are optimized for AI-driven discovery to keep shoppers engaged and informed.

Reduce Product Returns

Provide accurate, data-rich product details that help customers make confident decisions, reducing returns and improving satisfaction.

Future-Ready for AI Shopping

Ensure your content is structured and optimized for emerging AI channels like voice search and generative shopping assistants, so your products remain visible and competitive.

Seamless Integration & Performance Tracking

Integrate Enhanced Content into your platform with ease and leverage AI-powered analytics for continuous optimization and measurable results.

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Rich Media Enhanced Content

Upgrade your Product Description Pages (PDPs). Rich media elements like videos, 360-degree rotations, and interactive hot spots help brands and retailers boost engagement and conversions.

Content Engagement Reporting

Nearly all consumers prefer visual and interactive content over text alone. Syndigo Content Engagement reporting will help you see where your rich media is working for your business—and where you can focus for improvement. Get an overview of behavior across pages, understand the content with the most impact on shopping behavior, and measure the effect of changes made to page layouts.

Content Engagement
  • Enhanced Conversion

    Discover the ROI of Enhanced Content and shopper interactions.

  • Enhanced Coverage

    Gain insight into current product and site coverage for Enhanced Content.

  • Widget insights

    Get traffic and engagement metrics for live Enhanced Content pages.

  • Video Insights

    Understand the usage and value of videos on live Enhanced Content videos on product pages.

A/B Testing

Eliminate guesswork with side-by-side testing of different content versions. Gain better shopper insights and then easily publish updates across all targeted sites, without jumping between different apps.

A/B Testing
  • Increase Conversions

    Measure which content resonates most to drive higher conversion rates.

  • Improve Shopper Engagement

    Discover the content that captivates shopper attention for longer browsing.

  • Improve ROI

    Identify content designs and asset types that deliver the best return on investment.

  • Stay Competitive

    Align with evolving shopper preferences by continuously optimizing your PDPs.

  • Make Data-Driven Decisions

    Use actual buyer data to drive more strategic content decisions.

Automation Hub

Eliminate manual effort with intelligent automation tools that streamline content creation and delivery at scale.

Content Optimization
  • AI-Powered Enhanced Content Layout Design

    Automatically generate optimized page layouts with AI and existing assets, enabling PDP creation and delivery at scale.

  • Spreadsheet Imports

    Bulk upload product assets to create templatized rich media at scale.

  • Content Harvesting for Amazon A+ Content

    Feed existing A+ content from Amazon directly into Syndigo, eliminating the need to manually create from scratch.

  • XML Feeds

    Enable seamless data exchange and updates across platforms with standardized XML integration.

AI-Powered Content Intelligence

Unlock the next generation of Enhanced Content with advanced AI capabilities.

Product Experiences
  • Image Analysis GoPilots™

    Automatically evaluate images using AI-driven vision and Optical Character Recognition (OCR), extracting key product details, and generating tags, keywords, and metadata for improved accuracy and compliance.

  • Content Generation Enhancements

    Speed up production with AI-suggested prompts and automated copywriting, ensuring relevance and brand consistency.

  • Syndigo GEO

    Deliver richer product experiences in AI interfaces with with rich media optimized for LLMs, contextual metadata, claims, certifications, and customer content, trusted and verifiable for maximum AI discoverability.

  • Future-Ready Content

    Structure and optimize product data for emerging AI channels, including OpenAI direct connect and other generative AI agents, so your products remain discoverable and competitive.

See Enhanced Content Creation in Action

Watch how Syndigo’s Enhanced Content Layout Design and automation tools make product page creation fast, intuitive, and scalable.

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Hear from our customers

Syndigo Customers

Sean Cummings

Managing Director Ecommerce

UFP Industries, Inc.

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“We decided to use Syndigo because of its ease of use and the shared development interface. We wanted to make sure that our business users would be able to work in the tool and fully utilize it without a lot of training and experience. It has helped us revolutionize our internal processes to store and syndicate content to our multiple channel partners. We’ve been very happy partnering with Syndigo. Their internal technical team is fantastic and helps us get up to speed very quickly. They have been a great partner.”

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Syndigo Customers

Jennifer Rector

Digital Content Assets Manager

Colgate-Palmolive

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“Colgate-Palmolive has seen a significant conversion rate lift with Syndigo Enhanced Content. By incorporating immersive product storytelling and interactive elements, Colgate-Palmolive experienced a remarkable 13% increase in shopper engagement and conversion rates.”

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Syndigo Customers

Becky Thomas

eCommerce Content Specialist

Spin Master

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Syndigo has enabled our team to work efficiently managing our large product catalog. The platform’s capabilities allow us to publish and syndicate best-in-class enhanced content seamlessly across multiple retailers while working with hundreds of SKUs each season. Building enhanced content is user friendly, and the widgets are easy to customize. Creating retailer-specific content has also been a seamless process. The team is so friendly, and the support team is extremely knowledgeable, responding promptly with valuable assistance when we need it.

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Syndigo Customers

Girlactik

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“Syndigo made everything so simple–your support team jumped in, formatted all the copy, and activated it without me lifting a finger. And it was affordable, which is a big deal for a start-up like us.”

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FAQs

How can Syndigo Enhanced Content help retailers and brands?

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Syndigo Enhanced Content allows retailers to enable visually compelling product pages with no programming needed. And brands benefit by creating more engaging product pages that drive measurable increases in conversion. Features like 360-degree views, engaging hero images, contextual hotspots, and in-line content modules increase engagement, reduce returns, and drive sales.

How do hero images and contextual hotspots improve engagement?

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Hero images are placed front and center, showcasing products in the most viewed area of the page. Contextual hotspots allow users to zoom in on key details, such as feature descriptions, photo captions, and image galleries, keeping them engaged and informed.

How does Syndigo ensure a seamless omnichannel experience?

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Syndigo optimizes rich media for desktop, mobile, and app experiences for consistent and high-quality content across all channels. This adds to omnichannel engagement and provides a seamless shopping experience for customers.

Can I track the performance of Syndigo’s Rich Media solutions?

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Yes, Syndigo’s solutions include analytics, allowing you to easily integrate rich media widgets into your e-commerce platform and measure their performance to optimize your strategy.

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Bring your product pages to life with Syndigo Rich Media.

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