Optimize Your Product Content for


Control Your Rich Content

Kraft Foods Google Shopping


Save valuable time and gain brand control by managing all your product content and digital assets in one platform.


Early adopters of Syndigo’s integration with Google are experiencing increased online conversions.


View Google Manufacturer Center’s analytics and see how your products perform across Google Shopping.

Optimize Your Product Content at Google

Google understands that the best, most complete product data wins.

Google Shopping provides a visual shopping experience. With Syndigo, you’ll be confident that you have compelling product descriptions and feature lists, accurate specifications and image assets, and everything you need to stand out to consumers and drive immediate buying decisions.

Syndigo’s Content Experience Hub (CXH) allows you to enrich and submit both Core and Enhanced product content to Google. Increase conversions, improve performance, and ensure you’re providing great customer experiences by leveraging Syndigo’s direct integration with Google Manufacturer Center. Learn more about how we can help as an approved data provider for Google Manufacturer Center.

Core Content Includes:

  • Product Name
  • Description
  • Marketing Copy
  • Feature Details and Benefits
  • Supplemental Q&A
  • Shipping and Return Content
Makita Tools Google Shopping

Enhanced Content Includes:

  • Additional Marketing Content
  • Rich Media
  • Video Galleries
  • 360 and Interactive Media
  • Supplemental Guides

Send Content from Syndigo to Google

Syndigo ensures that your product content is rich, up-to-date, and accurate on Google Shopping, so you know that your customers are getting the best brand experience.

1. Set Up Your Google Manufacturer Center Account

Our team will generate a custom URL and help you through the full setup process, from start to finish.

2. Enrich Your Product Content with Syndigo

Utilize our proprietary data quality engine, which ensures your product content is complete, correct, and high-quality.

3. Seamlessly Push Your Content to Google

Simply enable the integration between Syndigo and Google, and your content will be live and ready for customers.

Hear From Our Clients

"We have over 40,000 products, and managing that is overwhelming. Since coming to Syndigo, it's been much easier. I love the integrated relationships you put forth, because it is so difficult to manage non-integrated partners. You have been great!"

Rob Andris, President

“This is awesome…all the work is putting the data in, and once you have that, being able to just pick and choose what you want makes it so easy. I think it’s great!”

Matthew Holtwick

“The impact Syndigo has had on my job has been quite substantial. I would highly recommend Syndigo to other teams looking to enhance their processes.”

Rebecca Mechanic

“Syndigo streamlined new item set-up and item maintenance. I found an error on over 100 of our products, and with Syndigo, I was able to correct everything in just over an hour, as opposed to days.”

Penny Sidden

Get Started with Syndigo and Google

Ready to finally manage all of your product content in one place? Get started with Syndigo’s direct integration to the Google Manufacturer Center:

Ready to learn more?

Are you ready to finally manage all of your product content in one place? Get started with our direct integration to the Google Manufacturer Center.