SUCCESS STORY
Winning Shoppers with Rich Product Content
Tom’s of Maine uses Syndigo to push out relevant and engaging product content that creates a rich shopping experience and increases sales at Walgreens both in-store and online.
DRIVE ENGAGEMENT & DRIVE CONVERSIONS
Rich content showcases features and benefits targeted to “natural” consumer. Compelling images, charts and videos bring the brand and products to life, resulting in greater shopping engagement and conversions.
BRAND MESSAGE
“What’s inside matters.” Messaging that educates and appeals to the target market and provides peace of mind that products are pure, high quality, healthy, effective and safe.
INGREDIENT TRANSPARENCY
Sharing every Ingredient, its Purpose and its Source (IPS) is a key motivator for the target market.
BRAND STANDARDS
Long-standing commitment to natural goodness conveys the message that Tom’s of Maine shares the values of its shoppers.
DID YOU KNOW
Educates consumers on other available products.
MORE ABOUT US
Value-added brand information that resonates with shoppers.
IMAGES
Visuals reinforce brand recognition and create a richer experience.
COMPARISON CHARTS
Shoppers are prompted to click through for a deeper, more engaging experience.
VIDEO
Reinforces messaging, highlights key benefits and creates memorable visual connections.
ACCESSIBILITY
Shoppers can get product details form any device to do research online or in-store.