E-commerce moves fast—just getting your products listed isn’t enough. What happens after you hit ‘publish’? Are your items actually appearing on retailer sites? Is the content you worked so hard to perfect showing up correctly?
Many brands assume their product information is live and accurate, but without manually checking each one, they are left guessing. And guesswork can lead to missed sales, frustrated shoppers, and products falling off the digital shelf.
If you sell on major online marketplaces and retail platforms, visibility is everything. Some of the biggest and most competitive retail platforms – having that visibility is even more critical. These retailers drive millions of product searches daily, and ensuring your listings are live and accurate can make or break your success.
The Problem: You Can’t Fix What You Can’t See
Brands face three major headaches when it comes to product syndication:
- No visibility. Once product content is sent to retailers, there’s no easy way to know if it’s actually live.
- Manual checks are painful. Checking retailer sites one by one takes too much time and still leaves room for errors.
- Content inconsistencies. Even if a product is live, the details might not match what was originally published, creating confusion for customers.
These challenges don’t just slow you down – they hurt sales and weaken your brand trust.

A Smarter Way to Keep Tabs on Your Product Listings
Instead of relying on manual checks or waiting for customers to point out issues, Syndigo’s Is it Live feature gives brands a real-time validation tool that ensures product listings are accurately published and displayed on key retailer sites. Integrated within Syndigo’s Product Experience Cloud for Brands, Is it Live automatically checks whether a product is live and visible on a retailer’s website and verifies if the content matches what was originally published.
And the best part? And the best part? It’s available for leading online marketplaces and retail platforms – key players in today’s e-commerce landscape. If you sell on these sites, keeping your product live and accurate gives you a major competitive edge.
- Instant status update – know right away if your product is Live or Not Live. No more guesswork or manual checking.
- Automatic content checks – see if your published product information Matches or Does Not Match what’s actually on the retailer’s site.
- Hands-free monitoring – forget about endless manual checks. Is it Live integrates with Syndigo’s Digital Shelf Analytics to automate the validation process, saving you time and frustration.
Why Is it Live is a Game-Changer
Here’s what brands love about this new capability:
- Less time wasted. Stop refreshing product pages and manually verifying listings. Let automation handle it.
- Confidence in your content. Be sure that what you published is what customers see on retailer sites.
- Better retailer relationships. Fix issues before they become problems. Keep retailers happy and your listings in good standing.
- Stronger Product Experience Management. By integrating real-time validation into your workflow, you ensure accuracy at every stage of the product content lifecycle.
Want Even Deeper Insights? Try Compare with Live
If you need more than just a yes/no status update across platforms, Syndigo’s Compare with Live takes things a step further:
- Side-by-side comparison – see exactly what’s different between your published content and the retailer’s live listing.
- Pinpoint issues faster – find and fix mismatched product details before they impact sales.
- Stay in control – ensure your brand is represented accurately and consistently across every retailer.
- Optimize your PXM strategy – Compare with Live enhances PXM by providing granular insights into how your product content appears across retailers, helping you continuously improve.
Take the Uncertainty Out of Your Product Listings
You worked hard to create high-quality product content – don’t let it go to waste.
With Syndigo’s Is it Live feature, you’ll always know where your products stand. And with Compare with Live, you can take full control of content accuracy and consistency across retailers.
If you sell on the big retailer sites, now is the time to take control of your product visibility. These retailers drive massive e-commerce traffic, and ensuring your product content is live and accurate is key to stand out.
And this is just the beginning – we are working to expand Is it Live to even more retailers soon, bringing even greater visibility and control to your syndication process.