close
close
Back to Glossary

Affiliate Marketing

A strategy of rewarding business partners (affiliates) for driving traffic or sales through promotional efforts. 

What is Affiliate Marketing?

Affiliate marketing is a performance-based strategy where businesses reward partners (affiliates) for driving traffic or sales through their promotional efforts. While not exclusive to PXM, affiliate marketing benefits from high-quality, consistent product content that enhances click-through and conversion rates across affiliate channels. 

Related Resources