A Complete Data Management Platform

As customer demand for information continues to grow, the depth and volume of data required has simply outgrown the old delivery methods. To solve this issue, Lowe’s has partnered with Syndigo to provide a better product data management platform for all vendors to manage products and send marketing data.

Supercharge Your Content with Syndigo

Centralized Repository

Syndigo simplifies the management and maintenance of your product data offering one single-source solution for all of your product content.

Enhanced Data Quality

Syndigo’s integrated Data Quality Engine performs thousands of validations to ensure not only the completeness, but also the accuracy of your data.

Upload Options

Syndigo’s platform allows you the flexibility to load data directly into the application, through smart spreadsheets, or import feeds from your system to ours.

Access From Anywhere

It’s in the cloud! Assign users and grant permissions, making workflows in your company so much easier. No more siloed information!

Unlimited Digital Asset Storage

Product images, detailed shots, lifestyle images, marketing & instructional videos, spec sheets, PDFs, planograms and more. Whatever the format, whatever the size, you can store it in Syndigo.

Training & Support

Let Syndigo help you get the most from your product data. We offer a dedicated Help Center that features self-paced learning, hosted training webinars and even in-person workshops.
Enhance Your Content on

Power your product content with rich media and enhanced content. Both in-line and engaging hero content can set your products apart on the eCommerce landscape at Lowe’s.


Are there any costs for vendors?

Yes, please contact your Syndigo account executive or fill out the form below for additional information.

How do I add my Brand Names to the Approved Lowes Brand Name List?

Lowe’s and Syndigo maintain a coordinated brand list with all Lowe’s brands. If you need to add or make an update to your Brand Name(s), please submit a ticket through the Lowe’s Vendor Gateway Ticket Management System.

Do all suppliers have to participate via Syndigo?

Lowe’s provides the option for vendors to utilize Syndigo or Lowe’s Item Application (IMA) to send new item content and updates to Lowe’s

Training & Resource Materials

Lowe’s Item Setup Flow

A helpful infographic about Lowe’s Item Setup Process flow

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Lowe’s FAQ document

Frequently Asked Questions for Lowe’s Vendors

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Lowe’s API Quick Start Guide

Overview and Important Information for the Lowe’s – API connection

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Digital Assets Attribute Names

A comparison between image and document attribute names in Lowe’s and Syndigo

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Digital Assets Specifications

Digital asset guidelines and requirements for Lowe’s

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Lowe’s Image Type Examples

A helpful document to show examples and descriptions of specific Lowe’s assets

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Loading Videos & 360° Spins

Follow this step-by-step guide to add videos and 360° spins in CES for

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Import Data Entry Guide

Important info for Lowe’s Import Vendors

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Restriction Data Entry Process

This document is provides Lowe’s vendors with a step-by-step guide for adding item restriction information in CES

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Publication Statuses in CES

Understand how statuses are displayed and filtered

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CES Core Marketing 101

Common CES Core Marketing issues and how to resolve them

More coming soon!

Fill out the form below and a member of our team will be in touch shortly.

Ready to learn more?

Power your product content for Lowe’s with Syndigo. Syndigo is the global leader for validated Core and Enhanced digital product content including deep nutritional data, and GDSN data across the largest network of 1,400+ retailers, distributors and trading partners.