SUCCESS STORY
Ypsomed, a leader in medical technology, specializes in cutting-edge insulin pumps and injection systems. Since 1940, this Swiss-based company has been serving both B2B and consumer markets through its “Delivery Systems” and “Diabetescare” divisions. Operating in offices across 26 countries it has a global distribution network of pharmacies, medical stores, and online platforms.
Working with Syndigo, Ypsomed was able to solve its product information management challenges.
With Syndigo’s Syndication solution, they achieved these positive outcomes, including:
Before Syndigo, a comprehensive solution for product information and master data management, digital shelf analytics, syndication, and enhanced content, Ypsomed’s management of product information and image data was a significant challenge. Manual updates and fragmented systems led to time-consuming, error-prone processes. Ensuring consistent, up-to-date data across all channels was a constant challenge, causing delays and mistakes. The heavy manual workload also lacked a centralized solution to streamline operations to meet the strict labeling regulations for medical devices across multiple countries and databases, such as EUDAMED, added to the complexity.
To cure these ailments, Ypsomed sought a comprehensive data management and synchronization solution to address these needs. They chose Syndigo to centrally manage product information and seamlessly integrate it with various sales channels and databases specific to medical technology.
With clear goals set—enhancing data management efficiency, improving data quality, and reducing time-to-market—Ypsomed implemented Syndigo in phases. The integration included their ERP/PIM system, e-commerce platforms, and CMS, with a special focus on connecting to various medical tech databases, ensuring smooth data synchronization across all relevant platforms.
Since introducing Syndigo, Ypsomed has achieved significant improvements in data management. One benefit has been time savings. Automation and centralized management have drastically reduced the time spent on data maintenance, speeding up the update process and freeing up resources for other important tasks.
Another major advantage is faster time-to-market for new products. With optimized processes in place, Ypsomed can now launch products more quickly, providing a competitive edge in the fast-paced medical technology industry. This efficiency allows them to respond rapidly to market demands and customer needs.
The new streamlined processes have reduced operational costs and made better use of Ypsomed’s resources. The decrease in manual errors has further contributed to these savings, ensuring more efficient and cost-effective operations.
Better data quality has also been a key outcome, with consistent and up-to-date information available across all channels. Accurate data is crucial in the highly regulated medical technology field, and Syndigo has helped Ypsomed meet these high data standards.
Finally, customer and partner satisfaction has increased as a direct result of having consistently accurate and reliable up-to-date product data, fostering closer relationships.
Ypsomed plans to extend the use of Syndigo, incorporating more modules to optimize processes further. Long-term, they look forward to continuously boosting efficiency and customer satisfaction including expanding automation options and deeper integration with existing and future systems.