See how Sylvamo manages product content across a global business. Lisa Salzgeber, Senior Manager of Commercial Excellence at Sylvamo, will share a customer perspective on where product updates can stall, what delays mean for commercial performance, and how her team approaches the work. Benny Blum of Syndigo will guide the conversation.
Register to hear how Sylvamo manages product content at global scale and what its team has learned along the way.
Sylvamo is the global paper company behind familiar brands including Hammermill, HP Papers, and Accent Opaque.
What You’ll Learn
- Where product updates can lose time across creation, validation, approval, and syndication
- How delays and errors can slow time-to-shelf, pressure margins, and make products harder to find and choose
- Practical lessons from Sylvamo’s experience managing product content across a global business
What You’ll Take Away
- A clearer way to identify where your product updates slow down
- A practical way to connect delays with time-to-shelf and rework
- A practical framework for identifying the workflow, handoff, or tool to address first
Register now to hear Sylvamo’s story and take practical lessons back to your team.
