close
close

Make Your Products Stand Out on MSCDirect.com

Publish stunning product descriptions and beautiful product tours to the MSC website.

MSCDirect

Top Reasons to Publish Rich Product Information

Increase Online Sales

With enhanced product descriptions and rich media on MSC Direct, manufacturers measure an increase in online sales, in most cases by over 10%.

Impact Store Shoppers

MSC shoppers rely on product information on MSCDirect.com to research and make purchase decisions, whether they buy online or over the phone.
MDM

Quick and Easy

The Syndigo tool—Content Publisher—lets you quickly put together compelling product stories: videos, interactive tours and enhanced product descriptions, and make them available on MSCDirect.com.
MSCDirect

Key Features

  • Provide visual product descriptions that make your products stand out
  • Publish your existing rich media: videos, images, and Flash
  • Quickly assemble interactive product tours using a simple drag-and-drop interface
  • See metrics showing how many shoppers view your information and the estimated business impact
  • Edit the information at any time and republish in minutes

Frequently Asked Questions

How will my rich product information appear?

MSCDirect.com displays the information on its Product Detail Pages and in areas dedicated to manufacturer content.

Can I publish information for more than one product?

Yes. You can publish information for as many products as you need.

How much information can I publish for each product?

You can upload as much information as you’d like to tell your product story. You can start with content you have readily available, and add more as you go.

Can I control which Product Detail Pages on MSCDirect.com display my content?

Yes. Syndigo Content Publisher lets you specify the Product Detail Pages on which your information appears. You may only publish information for your own products.

Can I publish the same information to multiple items?

Yes. Content Publisher lets you associate a single product with multiple items. This means you don’t need to repeat your work if your products have multiple models, varying in color, size, dimension or other characteristics, which can benefit from the same content.

Ready to Boost Your Sales?
See increases in sales conversions from 12 – 36%.