Improve Your Site’s Content Effectiveness

Identify Vendor Content Issues and Boost Performance

Is Your Vendors’ Content Connecting with Shoppers?

VendorSCOR content analytics monitors and alerts retailers and their vendors about easy fixes to maintain and improve e-commerce sites’ overall content health. These comprehensive scorecards are created by automated audits that identify problems and opportunities and provide vendors with prescriptive directions to improve product information. The result is higher quality, better-performing content for improved customer experiences and sales growth.

Help Vendors Improve Sales with Optimal Content

Drive higher conversion rates by actively monitoring and measuring content value to buyers so vendors can quickly address and optimize.

Customize Requirements

Create your own set of content health standards.

Content Prioritization

Receive clear guidance and content priorities for downstream vendors.

Comparative Views

Study side-by-side comparisons for various categories and brands.

Content Performance

Monitor click-through rates and track vendor progress.

Proactive Troubleshooting

Leverage live, consumer-facing content to pinpoint gaps and omissions in product content.

VendorSCOR Content Monitoring Includes:

An overall vendor content health score.
Prioritized alerts about content issues.
Actionable content fix recommendations.
Ability to set customized content requirements.

A Personalized Summary for Vendors to Identify Issues and
Detailed Solutions

Hear From Our Clients

Our purpose is to help families discover the joy of everyday life. We want every part of our guests’ experience to help create that feeling, from in store to online. This is why Target expects our vendors and partners to maintain a Content Health Score of 80 or above. Good content health supports the Target Purpose.

Shea Dunn

Sr. Content Process Analyst, Target

Fill out the form below to contact our team.