Retail technology is not shy to acceleration. As assortments expand, shopper expectations rise and suppliers become more complex, retailers are under pressure to move faster without sacrificing accuracy and consistency. Syndigo met this by introducing the Product Experience Cloud (PXC) for Retail at National Retail Federation (NRF): Retail’s Big Show in 2025. PXC for Retail is a purpose-built, AI-native solution to onboard and optimize all vendor product data, combining Product Information Management (PIM), vendor content onboarding and management, real-time workflows and scorecards, omnichannel commerce integrations, and comprehensive analytics, all delivered through an easy, visual and outcome-driven user experience.
As merchandising teams navigate complexity, the retailers making the biggest strides share a common approach: they’re connecting product data, content, and supplier collaboration to deliver Product Experience Management (PXM) at scale. This enables accurate, compelling digital shelf experiences that drive shopper confidence, while ensuring in-store information and fulfillment experiences remain consistent with what shoppers see online.
Across Syndigo’s customer base, leading retailers are adopting Syndigo PXC for Retail to centralize product and vendor data, modernize content workflows, and streamline supplier collaboration so teams can move fast without sacrificing accuracy. The three customer journeys in this blog post illustrate how this unified, outcome-driven approach delivers faster item onboarding, more consistent product information, and richer digital retail experiences at scale.
Three Real‑World Journeys
A fresh‑focused grocer unifies data to scale efficiently
A national grocer known for its fresh assortment has embarked on a multi‑phase PXM journey. In response to rapid assortment growth and complex vendor networks, the team is establishing a single source of truth for product, vendor, and location data for over 400 stores and designing streamlined item‑setup and maintenance to support scale. A configured Vendor Central is slated to consolidate onboarding and strengthen partner collaboration as rollout phases progress. The focus throughout is on moving fast with accuracy; reducing errors, improving content quality, and enabling quicker, more confident decisions across merchandising and supplier engagement.
A global convenience leader modernizes for speed and consistency
A large convenience retailer managing over 13,000 locations, 90,000 SKUs, and 2,000 supplier brands replaced legacy systems with cloud‑based product master data capabilities and strengthened governance across tens of thousands of items. The shift unlocked faster product onboarding, more agile responses to local customer needs, and measurable process improvements in merchandising and digital asset management; bringing consistent, accurate information to every shopper touchpoint.
A home‑improvement chain accelerates digital content at scale
A leading home‑improvement retailer moved from spreadsheet‑driven workflows to modern product information and vendor management. The team launched a program to onboard content from more than 2,300 suppliers and subsidized access to speed adoption, replacing a cumbersome, legacy vendor portal and enabling richer product details online. With better data quality and completeness, they’re launching items faster and collaborating more effectively without sacrificing accuracy.
Your Checklist: Hallmarks of a Comprehensive PXM Solution
A single source of truth for product data (PIM)
Supplier collaboration that scales
Ratings and Reviews Management
Insights to optimize continuously
Where to Go Next
Accelerate your product experience journey with Syndigo. Retailers and brands can now setup and optimize their content faster than ever with a comprehensive PXM solution. With an easy, unified and outcome-driven user experience Syndigo Product Experience Cloud for Retail connects product data, content, and supplier collaboration, helping teams move faster and ensuring each shopper interaction delivers consistent, accurate and engaging experiences.
This week we’re at the 2026 NRF: Retail’s Big Show conference. Come visit the Syndigo team at Booth 3938 and get an engraved, personalized item while learning how Syndigo can help you own the digital shelf.
