Retailers & Marketplaces
Retailers & marketplaces are platforms where products are sold to consumers.
What are Retailers & Marketplaces?
Retailers and Marketplaces are e-commerce platforms where products are listed and sold, such as Amazon, eBay, Target, Walmart, and Wayfair. Managing product content across these platforms is challenging, as each has its own required data format, or taxonomy. To deliver an effective product experience, brands and retailers need to maintain consistency and continuity across platforms (for brands) or across detail pages (for retailers).
Syndigo’s solutions support retailers and marketplaces by enabling efficient product content syndication – distributing accurate, optimized product data to each channel – which enhances product visibility and sales conversion for a successful PXM strategy.