Master Data Management (MDM) - Syndigo
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Syndigo MDM

Accelerate business success with a master data foundation that shapes corporate strategy and guides you with insights so you can act sooner than your competition.

Master Data Management (MDM)

Get actionable insights, instant business value, and compliance with data governance and rules across the enterprise.

Extend and customize.

In present and future.

Future-proof your business by leveraging the Syndigo App Marketplace or by building your own Apps to grow, scale, and customize to get more value from your investment.

Product Experiences

Product Experiences

Apps to create a more unified customer experience for those interacting with your brand.


Provide trusted, accurate, and complete data to all your selling channels and enterprise systems.

Content Services

Leverage public and private data services to radically improve product content.

Customer Intelligence

Drive hyper-personalization, discover relationships and insights, and understand and know your customer better to increase customer experience.

Data Quality

Improve customer data quality with industry sources and increase regulatory compliance.

Innovate faster.

Operate efficiently.

Align your entire organization to control rapidly changing and complex processes in order to create and launch ultra-personalized products and services quickly with a modern cloud-native master data architecture.

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Create and collect identities from multiple sources and stitch them together with AI-powered algorithms to create a golden source record.

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Validate all data and improve quality metrics with a robust and easily customizable validation and automation framework.

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Govern golden records of data with business KPIs, intelligent automation, and workflows.

Organize for the future.
Deliver value.

Tackle complex issues and easily share accurate views of data between business functions and applications including product, vendor, asset, location and pricing in a single centralized platform

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Vendor and supplier data management creates a consistent, reliable process to vet new vendors, classify based on their services and level of data access, and screen for potential overlap.

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Location data management helps manage stores, warehouses, and other addresses.

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Parts and bill of material hierarchies handle installations, assets, and networks as more or less complex depending on your industry vertical.

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Product information is most effective when it is connected across the ecosystem, enabling a single record that can serve internal and external data requirements, standards and delivery formats.

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Customer domain configuration helps you anticipate your customers’ needs with centralized records that link and synchronize customer information across data sources.

Execute faster.
Increase productivity.

True multi-domain integration of data systems functions seamlessly as a joint force at strategic, operational, and tactical levels—flexible and reconfigurable in a way so you can connect everyone to everything.

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Onboard data from multiple system and user touchpoints and in different formats.

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Publish with white-glove syndication services resulting in cost and effort reduction.

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Extend and build your own integrations using robust API frameworks.

Rapid innovation.
Inside and out.

Our in-built analytics applications help users uncover actionable insights to drive continuous optimization and improve speed to market.

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Embedded Analytics

Embedded analytics gives you the ability to uncover trends and patterns inherent in your data and improve operations.

What our customers have to say


We are now able to completely control our destiny with a non-prem solution which is easy to use, has a great UI, has the ability to self-service, and works great with our team onboarding and workflows.

Kimberly Mazza , Director Master Data Management

Riversand’s PIM/DAM and MDM systems support our 200K products, 500 suppliers, and 100 users workflow in an omnichannel environment and integrated architecture.

CIO, Erik Cuypers

Riversand is the foundation of our digital-first strategy, giving us the structure and governance to manage 10K products, 40 retail outlets, web offers, and an omnichannel environment in the UK.

Steve Motley, Head of Digital Transformation

Selecting Riversand with its future proof PIM, eliminated the risk of a disruptive and costly upgrade later.

Alex Ives, Head of Business & Enterprise Architecture

Benefits of Syndigo MDM

A multi-domain, cloud-native MDM solution delivers stability and the means to scale while providing a single, accurate, trustworthy source of master data. You can start with your most pressing business needs, then scale to compete more successfully and lead more confidently.

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Eliminate data silos

A single view of business-critical data, from multiple, duplicate, and conflicting information sources, all in one place.

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Enable data transparency

Find a 360-degree view of relationship insights residing in your data to serve your purpose around customers, products, suppliers, and more.

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Accelerate growth

Data-driven transformation enabling rich customer experiences, optimized marketing, seamless retailing, accurate supply chain optimization, complete governance and compliance, and more.


Learn more about our future-ready MDM platform