close
close
Back to Glossary

Digital Shelf Analytics

Digital shelf analytics involves analyzing data related to the performance of products on the digital shelf. 

What is Digital Shelf Analytics (DSA)?

Digital Shelf Analytics (DSA) are a series of reports and analyses to better understand the performance of product listings within and across digital channels. DSA provides insights into a product’s visibility, engagement, pricing, availability, and conversion rates. This helps brands optimize their PXM strategies. Syndigo offers a suite of DSA tools and reports to provide insights into product performance, helping businesses make data-driven decisions. 

Related Resources